Blue Apron YouTube Ads and Video Commercials
#180 YouTube advertiser by spendDTCUnited States
Blue Apron is an American direct-to-consumer meal kit delivery service that provides pre-portioned ingredients and recipes to home cooks. With over 60 ads generating 307M views in 1 market, their YouTube advertising focuses on convenience and flexibility. Recent video campaigns highlight themes like ditching subscriptions, building new habits for the new year, and simple assemble-and-bake meals.
- Est. total spend
- $6.1M – $15.4M
- All-time, estimated range
- Ads indexed
- 62
- Total views
- 307M
- Markets
- 1
- Countries the ads ran in
Most-viewed Blue Apron YouTube ads
Top 20 by views · list updated
See all 62 Blue Apron ads
Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.
About Blue Apron
Blue Apron is an American direct-to-consumer meal kit delivery service headquartered in New York City. Founded in 2012, the company delivers pre-portioned ingredients and recipes to home cooks across the contiguous United States. In 2023, Blue Apron was acquired by Wonder Group and operates as a subsidiary.
- Company
- Blue Apron Holdings, Inc.
- Category
- Meal kit delivery service
- Headquarters
- United States
- Advertises in
- 1 country
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.



















