Busy Tokyo street scene at night with a train passing overhead.

The ad opens with a busy street scene in Tokyo at night, with a train passing overhead and pedestrians crossing a street. It then transitions to close-ups of a young man looking up at the city lights, a woman smiling, and a child looking excited. The focus shifts to a box containing LU biscuits, specifically 'Lulu L'Ourson' and 'Cent Wafers Original'. The young man is shown on the phone, happily eating a biscuit and thanking his mother. The ad concludes with a wide shot of the Tokyo skyline at sunset, with the LU logo and slogan displayed.