The prominent text 'Book cars near you' and the visual of a smartphone with the Zipcar logo.

The video opens with a close-up of a smartphone being held by two hands. The phone screen displays the Zipcar logo. The text 'Book cars near you' appears above the phone. The phone screen then transitions to a white circle, which expands and fills the screen. The Zipcar logo reappears, this time with the full brand name. Finally, the screen shows the Zipcar logo again with the text 'Join today at zipcar.com' and a yellow circle with 'GAS ON US' inside.