Wawa YouTube Ads and Commercial Examples

#498 YouTube advertiser by spendRetail EcommerceUnited StatesVerify on Google Ads Transparency Center

Wawa operates convenience stores and fuel stations across the East Coast of the United States, offering built-to-order foods, beverages, coffee, and gasoline. Across 14 ads generating 111M views in the US market, its video campaigns spotlight promotional events like Hoagiefest, refresh drinks, rewards savings, and new store openings.

Est. total spend
$2.2M – $5.6M
All-time, estimated range
Ads indexed
14
Total views
111M
Markets
1
Countries the ads ran in

Most-viewed Wawa YouTube ads

Top 14 by views · list updated

About Wawa

Wawa is an American chain of convenience stores and fuel stations operating primarily along the East Coast of the United States. Originally founded as a dairy farm in 1902 and opening its first food market in 1964, the company sells built-to-order foods, coffee, beverages, snacks, and gasoline. Wawa operates over 1,000 locations across multiple states and is majority family- and employee-owned.

Company
Wawa, Inc.
Category
Convenience store chain
Headquarters
United States
Advertises in
1 country

Wawa YouTube ads — FAQ

Wawa is an American convenience store and fuel station chain that sells built-to-order foods, coffee, beverages, snacks, and gasoline. Its YouTube ads feature convenience store offerings, food items, drinks, and fuel savings.
Wawa's YouTube campaigns frequently promote its Hoagiefest meal deals, Hit Refresh drinks, and Wawa Rewards fuel discounts. Ads also announce new store openings and general convenience store offerings.
Wawa relies primarily on horizontal video spots, with a smaller portion of vertical formats. Most of the commercials are brief, running 15 seconds or less, alongside some 16-to-30-second videos.
Wawa advertises exclusively in English on YouTube, catering to its retail audience in the United States.
AdSee has indexed 14 YouTube ads from Wawa, with 111M views in total, shown in 1 country.
Wawa's YouTube ads in the AdSee library ran most often in the United States.
AdSee estimates Wawa's YouTube ad spend at $2.2M – $5.6M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Wawa.
The most-viewed Wawa ad in the AdSee library is “Wawa - Hit Refresh Drinks”, with 26.5M views on YouTube.
Wawa's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12078539576520474625?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.