takealot.com YouTube Ads: Top Video Commercials

#818 YouTube advertiser by spendRetail EcommerceSouth AfricaVerify on Google Ads Transparency Center

takealot.com is South Africa's largest e-commerce platform and online marketplace, selling consumer electronics, home goods, fashion, and everyday essentials. In this library of 14 video ads with 62.8M views in South Africa, its video advertising prominently highlights beauty and skincare campaigns for brands like CeraVe, Garnier, Maybelline, and L'Oréal Paris.

Est. total spend
$62.8K – $3.1M
All-time, estimated range
Ads indexed
14
Total views
62.8M
Markets
1
Countries the ads ran in

Most-viewed takealot.com YouTube ads

Top 14 by views · list updated

L'Oreal Paris South Africa — L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum with Melasyl (YouTube video ad)0:15

L'Oreal Paris South Africa

L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum with Melasyl

21.6M views
CeraVe Skincare — CeraVe Blemish Control Cleanser - Reduced Pimple Size (YouTube video ad)0:06

CeraVe Skincare

CeraVe Blemish Control Cleanser - Reduced Pimple Size

6.7M views
CeraVe Skincare — CeraVe — Skincare Benefits in Roblox (YouTube video ad)0:06

CeraVe Skincare

CeraVe — Skincare Benefits in Roblox

6.1M views
CeraVe Skincare — CeraVe — Blemish Control Cleanser Roblox Ad (YouTube video ad)0:06

CeraVe Skincare

CeraVe — Blemish Control Cleanser Roblox Ad

6M views
CeraVe Skincare — CeraVe Blemish Control Cleanser - Pixel Art Ad (YouTube video ad)0:06

CeraVe Skincare

CeraVe Blemish Control Cleanser - Pixel Art Ad

5.8M views
CeraVe Skincare — CeraVe — Foaming Facial Cleanser (YouTube video ad)0:15

CeraVe Skincare

CeraVe — Foaming Facial Cleanser

4.4M views
Video ad upload channel — Garnier Even & Bright Serum Cleanser Vitamin C Ad (YouTube video ad)0:10

Video ad upload channel

Garnier Even & Bright Serum Cleanser Vitamin C Ad

4.4M views
Maybelline NY Africa — Maybelline Superstay Lumi-Matte Foundation: New Shades for Africa (YouTube video ad)0:15

Maybelline NY Africa

Maybelline Superstay Lumi-Matte Foundation: New Shades for Africa

3.2M views
Video ad upload channel — L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum (YouTube video ad)0:10

Video ad upload channel

L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum

2.4M views
Video ad upload channel — Garnier Even & Bright Serum Cleanser Vitamin C Ad (YouTube video ad)0:06

Video ad upload channel

Garnier Even & Bright Serum Cleanser Vitamin C Ad

2M views
Video ad upload channel — L'Oréal Glycolic-Bright Anti-Dark Mark Serum (YouTube video ad)0:05

Video ad upload channel

L'Oréal Glycolic-Bright Anti-Dark Mark Serum

954.6K views
Video ad upload channel — L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum (YouTube video ad)0:06

Video ad upload channel

L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum

346.2K views
Video ad upload channel — Maybelline — 21 Shades Made For Africa (YouTube video ad)0:06

Video ad upload channel

Maybelline — 21 Shades Made For Africa

307.7K views
Video ad upload channel — Maybelline SuperStay — New Foundation Ad (YouTube video ad)0:10

Video ad upload channel

Maybelline SuperStay — New Foundation Ad

49.6K views

About takealot.com

takealot.com is South Africa's largest e-commerce platform and online marketplace, offering consumer electronics, home goods, books, fashion, and everyday essentials. Founded in 2011, it operates both direct retail inventory sales and a third-party seller platform serving customers across South Africa. The company is part of the Takealot Group and a subsidiary of Naspers.

Company
Takealot Online (RF) (Pty) Ltd
Category
E-commerce marketplace
Headquarters
South Africa
Advertises in
1 country

takealot.com YouTube ads — FAQ

takealot.com is an online marketplace and direct retailer based in South Africa. Founded in 2011, it sells a wide range of goods including consumer electronics, home items, fashion, books, and everyday essentials.
takealot.com's YouTube ads heavily feature skincare, beauty, and cosmetic products. Recurring promotions highlight items from brands like CeraVe, L'Oréal Paris, Garnier, and Maybelline, including serums, cleansers, and foundations.
takealot.com relies primarily on short horizontal video ads, alongside a smaller share of vertical formats. Its video spots consistently run for 15 seconds or less.
takealot.com advertises on YouTube entirely in English, addressing its audience in South Africa.
AdSee has indexed 14 YouTube ads from takealot.com, with 62.8M views in total, shown in 1 country.
takealot.com's YouTube ads in the AdSee library ran most often in South Africa.
AdSee estimates takealot.com's YouTube ad spend at $62.8K – $3.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by takealot.com.
The most-viewed takealot.com ad in the AdSee library is “L'Oréal Paris Glycolic-Bright Anti-Dark Mark Serum with Melasyl”, with 21.6M views on YouTube.
takealot.com's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR05925762341021941761?region=anywhere

More top Retail Ecommerce advertisers

All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
808
WayfairRetail EcommerceGB
$694K – $3.2M69 ads · 99.1M6999.1MView ads
810
ZespriRetail EcommerceNZ
$587K – $3.2M43 ads · 117M43117MView ads
812
Back MarketRetail EcommerceGB
$395K – $3.2M13 ads · 98.7M1398.7MView ads
820
PatagoniaRetail EcommerceUS
$125K – $3.1M140 ads · 62.6M14062.6MView ads
823
Blessed Family GiftsRetail EcommerceUS
$1.2M – $3.1M12 ads · 62.4M1262.4MView ads
825
got2bRetail EcommerceDE
$1.3M – $3.1M45 ads · 115M45115MView ads
826
BoulangerRetail EcommerceFR
$442K – $3.1M42 ads · 88.5M4288.5MView ads
827
B&QRetail EcommerceGB
$290K – $3.1M36 ads · 96.7M3696.7MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.