Patagonia YouTube ads: Watch top campaigns and videos

#820 YouTube advertiser by spendRetail EcommerceUnited StatesVerify on Google Ads Transparency Center

Patagonia designs and retails outdoor clothing, performance equipment, and food products. With 100+ ads and 62.6M views across 23 markets, its YouTube video campaigns highlight outdoor activities like freeride skiing and fly fishing, alongside field testing, film projects, and environmental activism.

Est. total spend
$125K – $3.1M
All-time, estimated range
Ads indexed
140
Total views
62.6M
Markets
23
Countries the ads ran in

Most-viewed Patagonia YouTube ads

Top 20 by views · list updated

See all 140 Patagonia ads

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About Patagonia

Patagonia is an American designer and retailer of outdoor recreation clothing, performance equipment, and food products. Founded in 1973 by Yvon Chouinard and headquartered in Ventura, California, the brand operates globally across North America, Europe, Asia, and Latin America. The company is structured under a steward ownership model, donating its profits to environmental protection and climate action.

Company
Patagonia, Inc.
Category
Outdoor apparel and gear
Headquarters
United States
Advertises in
23 countries

Patagonia YouTube ads — FAQ

Patagonia advertises outdoor recreation clothing, performance equipment, and gear. Based in the United States, the brand promotes apparel for outdoor activities alongside its environmental mission.
Patagonia's YouTube ads feature technical outerwear like the PowSlayer freeride kit, kids' winter gear, and fly fishing apparel. Videos also highlight sales, product field testing, environmental activism, and original films.
Patagonia primarily relies on horizontal video ads, with vertical formats making up a smaller portion of its creative mix. Most spots are brief, frequently running 15 seconds or less, alongside mid-length 16 to 60-second videos.
Patagonia advertises on YouTube primarily in English, with a smaller share of video ads presented in Spanish.
AdSee has indexed 140 YouTube ads from Patagonia, with 62.6M views in total, shown in 23 countries.
Patagonia's YouTube ads in the AdSee library ran most often in the United States, Chile, France, Italy and Germany. In total they were shown in 23 countries.
AdSee estimates Patagonia's YouTube ad spend at $125K – $3.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Patagonia.
The most-viewed Patagonia ad in the AdSee library is “Patagonia — Gear for the Outdoors and Environmental Activism”, with 6.8M views on YouTube.
Patagonia's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR13494478831020408833?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.