B&Q YouTube Ads and Campaign Examples

#827 YouTube advertiser by spendRetail EcommerceUnited Kingdom

B&Q is a British home improvement and garden living retailer offering DIY tools, building materials, home furnishings, and garden supplies. Across 20 markets, its YouTube ads have generated 96.7M views over 30+ video campaigns, emphasizing click and collect options, everyday low prices, seasonal sales, and tools to help customers complete home projects.

Est. total spend
$290K – $3.1M
All-time, estimated range
Ads indexed
36
Total views
96.7M
Markets
20
Countries the ads ran in

Most-viewed B&Q YouTube ads

Top 20 by views · list updated

See all 36 B&Q ads

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About B&Q

B&Q is a British home improvement and garden living retailer operating over 300 stores across the United Kingdom and Ireland alongside its online store diy.com. Founded in 1969 by Richard Block and David Quayle, the company sells DIY tools, hardware, building materials, garden supplies, and home furnishings to consumers and tradespeople. It operates as a wholly owned subsidiary of Kingfisher plc.

Company
B&Q Limited
Category
Home improvement retailer
Headquarters
United Kingdom
Advertises in
20 countries

B&Q YouTube ads — FAQ

B&Q is a British home improvement and garden living retailer headquartered in the United Kingdom. It sells DIY tools, hardware, building materials, garden supplies, and home furnishings for both consumers and tradespeople.
B&Q's YouTube ads focus on home improvement projects, building solutions, and tools and storage. Common promotional themes include sales on kitchens and bathrooms, everyday low prices, and free one-hour Click & Collect services.
B&Q primarily uses horizontal video ads alongside a smaller share of vertical formats. Most of its video spots are mid-length ads between 16 and 30 seconds, supplemented by shorter 15-second clips.
B&Q advertises exclusively in English on YouTube, reflecting its core market in the United Kingdom and Ireland.
AdSee has indexed 36 YouTube ads from B&Q, with 96.7M views in total, shown in 20 countries.
B&Q's YouTube ads in the AdSee library ran most often in the United Kingdom, Italy, Romania, Bulgaria and France. In total they were shown in 20 countries.
AdSee estimates B&Q's YouTube ad spend at $290K – $3.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by B&Q.
The most-viewed B&Q ad in the AdSee library is “B&Q — Free 1 Hour Click & Collect and Everyday Low Prices”, with 19.0M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.