got2b YouTube ads and video campaign examples

#825 YouTube advertiser by spendRetail EcommerceGermany

got2b is a hair styling, coloration, and cosmetics brand owned by Henkel AG & Co. KGaA. The collection features 40+ YouTube ads with 115M views in Germany, highlighting products like styling paste, hairspray, and brow glue. Its video campaigns focus on styling tutorials and product showcases designed to help consumers achieve diverse hair looks.

Est. total spend
$1.3M – $3.1M
All-time, estimated range
Ads indexed
45
Total views
115M
Markets
1
Countries the ads ran in

Most-viewed got2b YouTube ads

Top 20 by views · list updated

got2b — got2b Strandmatte Matt-Paste: Texture on the Go (YouTube video ad)0:06

got2b

got2b Strandmatte Matt-Paste: Texture on the Go

8.9M views
got2b — got2b Volumania Haarspray - Für Volumen Lovers (YouTube video ad)0:06

got2b

got2b Volumania Haarspray - Für Volumen Lovers

7M views
got2b — got2b — Powderfull Styling Powder (YouTube video ad)0:06

got2b

got2b — Powderfull Styling Powder

5.9M views
got2b — got2b - For Whoever You Want 2B (YouTube video ad)0:15

got2b

got2b - For Whoever You Want 2B

5.3M views
got2b — got2b Spray Glue - Ultra Strong Hold & Gentle Care (YouTube video ad)0:06

got2b

got2b Spray Glue - Ultra Strong Hold & Gentle Care

5.3M views
got2b — got2b — Kleber Brow Lift (YouTube video ad)0:06

got2b

got2b — Kleber Brow Lift

4.8M views
got2b — got2b - Super Sleek Haarstyle Tutorial (YouTube video ad)0:15

got2b

got2b - Super Sleek Haarstyle Tutorial

4.7M views
got2b — got2b - Hair Styling Tutorial (YouTube video ad)0:15

got2b

got2b - Hair Styling Tutorial

4.4M views
got2b — got2b - Styling for Whoever You Want 2B (YouTube video ad)0:15

got2b

got2b - Styling for Whoever You Want 2B

4.3M views
got2b — got2b Curlz - For Whoever You Want 2B (YouTube video ad)0:15

got2b

got2b Curlz - For Whoever You Want 2B

4.1M views
got2b — got2b — Step by Step Curl Tutorial (YouTube video ad)0:15

got2b

got2b — Step by Step Curl Tutorial

4M views
got2b — got2b Schutzengel — Hitzeschutz & Frizz-Kontrolle (YouTube video ad)0:06

got2b

got2b Schutzengel — Hitzeschutz & Frizz-Kontrolle

4M views
got2b — got2b Curlz: Curly Hair Routine (YouTube video ad)0:15

got2b

got2b Curlz: Curly Hair Routine

4M views
got2b — got2b — Kleber Wax Stick (YouTube video ad)0:10

got2b

got2b — Kleber Wax Stick

3.6M views
got2b — got2b — Kleber Wax Stick (YouTube video ad)0:10

got2b

got2b — Kleber Wax Stick

3.4M views
got2b — Hairstyle Transformation in 10 Minutes with got2b Glue Remover (YouTube video ad)0:21

got2b

Hairstyle Transformation in 10 Minutes with got2b Glue Remover

3.4M views
got2b — got2b Brow Lift: DIY Brow Lifting at Home (YouTube video ad)0:20

got2b

got2b Brow Lift: DIY Brow Lifting at Home

3.4M views
got2b — got2b — Styling Reset for Hair (YouTube video ad)0:29

got2b

got2b — Styling Reset for Hair

3.4M views
got2b — got2b — KLEBER-REMOVER (YouTube video ad)0:15

got2b

got2b — KLEBER-REMOVER

3.3M views
got2b — got2b — Mein Geheimnis für perfekte Curls (YouTube video ad)0:20

got2b

got2b — Mein Geheimnis für perfekte Curls

3.3M views

See all 45 got2b ads

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About got2b

got2b is a hair styling, hair coloration, and cosmetics brand targeted primarily at Gen Z and youth consumers. First launched in 2001 in the United States, the brand is owned by German consumer goods giant Henkel AG & Co. KGaA. The domain got2b.de serves as the brand's official website and product portal for the German market.

Company
Henkel AG & Co. KGaA
Category
Hair styling and coloration products
Headquarters
Germany
Advertises in
1 country

got2b YouTube ads — FAQ

got2b is a hair styling, coloration, and cosmetics brand owned by Henkel AG & Co. KGaA. Originally launched in the United States, it offers styling products aimed primarily at younger consumers.
got2b's YouTube ads focus on hair styling products and tutorials, highlighting items like matte paste, hairspray, styling powder, brow lift glue, and curl products under the theme of styling for whoever you want to be.
got2b runs a combination of horizontal videos and vertical Shorts-style ads, with the vast majority being short spots up to 15 seconds long.
got2b advertises exclusively in German on YouTube for its German market audience.
AdSee has indexed 45 YouTube ads from got2b, with 115M views in total, shown in 1 country.
got2b's YouTube ads in the AdSee library ran most often in Germany.
AdSee estimates got2b's YouTube ad spend at $1.3M – $3.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by got2b.
The most-viewed got2b ad in the AdSee library is “got2b Strandmatte Matt-Paste: Texture on the Go”, with 9.0M views on YouTube.

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.