Movado YouTube Ads and Video Campaigns

#243 YouTube advertiser by spendRetail EcommerceUnited StatesVerify on Google Ads Transparency Center

Movado is a premier watchmaker known for Swiss-made timepieces, modern aesthetics, and its iconic Museum Watch dial. Across 3 markets, the brand has generated 241M views across 60+ YouTube ads. Its video creative highlights themes of timeless design, Swiss engineering, and artistic elegance through featured collections like the Bold Quest and Imperiale.

Est. total spend
$1.2M – $12.0M
All-time, estimated range
Ads indexed
61
Total views
241M
Markets
3
Countries the ads ran in

Most-viewed Movado YouTube ads

Top 20 by views · list updated

See all 61 Movado ads

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About Movado

Movado is a premier watch brand known for its Swiss-made timepieces, modern design aesthetics, and iconic minimalist Museum Watch dial featuring a single dot at 12 o'clock. The company sells watches, jewelry, and personal accessories to consumers globally via its direct-to-consumer website and wholesale partners. Originally founded in 1881 in La Chaux-de-Fonds, Switzerland, Movado was acquired in 1983 and operates as the flagship brand of Movado Group, Inc.

Company
Movado Group, Inc.
Category
Luxury watch manufacturer
Headquarters
United States
Advertises in
3 countries

Movado YouTube ads — FAQ

Movado is a luxury watch manufacturer and flagship brand of Movado Group, Inc., originating in Switzerland and based in the United States. The brand sells Swiss-made timepieces, jewelry, and personal accessories recognized for their modern aesthetics and signature Museum Watch dial.
Movado's YouTube ads emphasize luxury timepieces and brand themes such as Swiss engineering, timeless elegance, and the art of time. Specific video campaigns highlight watch collections like The Bold Quest and Movado Imperiale.
Movado relies predominantly on short video spots of up to 15 seconds. The company produces a mix of standard horizontal videos and vertical, Shorts-style formats.
Movado advertises exclusively in English in its YouTube video campaigns.
AdSee has indexed 61 YouTube ads from Movado, with 241M views in total, shown in 3 countries.
Movado's YouTube ads in the AdSee library ran most often in the United States, Italy and Spain.
AdSee estimates Movado's YouTube ad spend at $1.2M – $12.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Movado.
The most-viewed Movado ad in the AdSee library is “Movado — Swiss Engineering in Motion”, with 27.7M views on YouTube.
Movado's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02301887653571723265?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.