CELSIUS YouTube Ads: Video Campaigns and Creative Examples

#231 YouTube advertiser by spendRetail EcommerceUnited StatesVerify on Google Ads Transparency Center

CELSIUS is a functional beverage brand that produces zero-sugar, vitamin-infused energy drinks for fitness enthusiasts and active lifestyles. Across 21 markets, the brand has amassed 248M views on its 100+ video ads in this library. Its campaigns frequently feature product lines like Astro Vibe and Electric Vibe centered around the recurring theme of Live Fit Go.

Est. total spend
$743K – $12.4M
All-time, estimated range
Ads indexed
194
Total views
248M
Markets
21
Countries the ads ran in

Most-viewed CELSIUS YouTube ads

Top 20 by views · list updated

See all 194 CELSIUS ads

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About CELSIUS

CELSIUS is a functional beverage brand that produces zero-sugar, vitamin-infused energy drinks designed to boost metabolism and support active lifestyles. Founded in 2004 and headquartered in Boca Raton, Florida, the company sells its products to health-conscious consumers and fitness enthusiasts. CELSIUS operates globally, distributing through major retailers, fitness centers, and e-commerce platforms.

Company
Celsius Holdings, Inc.
Category
Fitness energy drinks
Headquarters
United States
Advertises in
21 countries

CELSIUS YouTube ads — FAQ

CELSIUS advertises functional energy drinks designed to support active lifestyles and boost metabolism. Based in the United States, CELSIUS offers zero-sugar, vitamin-infused beverages aimed at health-conscious consumers and fitness enthusiasts.
CELSIUS's YouTube ads primarily center around the slogan "Live Fit Go" alongside specific product varieties like Electric Vibe and Astro Vibe energy drinks.
CELSIUS relies mostly on short video spots lasting up to 15 seconds, using a balanced mix of vertical Shorts-style and horizontal formats.
CELSIUS advertises on YouTube primarily in French, followed by English and Spanish.
AdSee has indexed 194 YouTube ads from CELSIUS, with 248M views in total, shown in 21 countries.
CELSIUS's YouTube ads in the AdSee library ran most often in France, Belgium, Vietnam, India and Mexico. In total they were shown in 21 countries.
AdSee estimates CELSIUS's YouTube ad spend at $743K – $12.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by CELSIUS.
The most-viewed CELSIUS ad in the AdSee library is “Celsius — Live. Fit. Go.”, with 68.6M views on YouTube.
CELSIUS's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15412046093617201153?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.