LU YouTube Ads and Video Creatives

#1131 YouTube advertiser by spendRetail EcommerceFranceVerify on Google Ads Transparency Center

LU is a French brand of biscuits and baked snacks, known for products like Petit Beurre, Prince, and Pim's. In France, its YouTube advertising spans 30+ ads and 113M views, featuring campaigns for lines such as Napolitain and Pépito.

Est. total spend
$904K – $2.1M
All-time, estimated range
Ads indexed
31
Total views
113M
Markets
1
Countries the ads ran in

Most-viewed LU YouTube ads

Top 20 by views · list updated

LUbiscuits — LU - Dites-le avec LU (YouTube video ad)0:18

LUbiscuits

LU - Dites-le avec LU

27.3M views
LUbiscuits — LU — Une part de nous (YouTube video ad)0:15

LUbiscuits

LU — Une part de nous

17.7M views
LUbiscuits — LU — Une part de nous (YouTube video ad)0:30

LUbiscuits

LU — Une part de nous

8.2M views
LUbiscuits — LU Napolitain - Une part de nous (YouTube video ad)0:06

LUbiscuits

LU Napolitain - Une part de nous

5.8M views
LUbiscuits — LU Napolitain - Une part de nous (YouTube video ad)0:15

LUbiscuits

LU Napolitain - Une part de nous

5M views
LUbiscuits — LU Pépito - Healthy Eating Message (YouTube video ad)0:15

LUbiscuits

LU Pépito - Healthy Eating Message

4.4M views
LUbiscuits — Lu - Prince Cookies (YouTube video ad)0:15

LUbiscuits

Lu - Prince Cookies

4.1M views
LUbiscuits — LU Biscuits - Une part de nous (YouTube video ad)0:06

LUbiscuits

LU Biscuits - Une part de nous

3.9M views
LUbiscuits — LU Pim's - A Taste of Goodness (YouTube video ad)0:15

LUbiscuits

LU Pim's - A Taste of Goodness

3.8M views
LUbiscuits — LU Pépito Pockitos - Healthy Eating Advice (YouTube video ad)0:06

LUbiscuits

LU Pépito Pockitos - Healthy Eating Advice

3.6M views
LUbiscuits — LU Napolitain - Une part de nous (YouTube video ad)0:06

LUbiscuits

LU Napolitain - Une part de nous

3.3M views
LUbiscuits — LU Napolitain - A Sweet Treat (YouTube video ad)0:06

LUbiscuits

LU Napolitain - A Sweet Treat

3.1M views
LUbiscuits — LU Pépito — Biscuits (YouTube video ad)0:06

LUbiscuits

LU Pépito — Biscuits

3M views
LUbiscuits — Lu Lu Cookies - A Part of Us (YouTube video ad)0:18

LUbiscuits

Lu Lu Cookies - A Part of Us

3M views
LUbiscuits — LU Pim's — L'Original (YouTube video ad)0:15

LUbiscuits

LU Pim's — L'Original

2.9M views
LUbiscuits — LU Pépito - A Treat for You (YouTube video ad)0:18

LUbiscuits

LU Pépito - A Treat for You

2.3M views
LUbiscuits — Prince Biscuits - LU (YouTube video ad)0:06

LUbiscuits

Prince Biscuits - LU

2.2M views
LUbiscuits — Lu Cookies - Une part de nous (YouTube video ad)0:06

LUbiscuits

Lu Cookies - Une part de nous

2M views
LUbiscuits — LU Prince Chocolate Biscuits - A Delicious Treat (YouTube video ad)0:15

LUbiscuits

LU Prince Chocolate Biscuits - A Delicious Treat

1.9M views
LUbiscuits — LU Prince — Chocolate Biscuits (YouTube video ad)0:15

LUbiscuits

LU Prince — Chocolate Biscuits

1.7M views

See all 31 LU ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

Start free

About LU

LU is a French brand of biscuits and baked snacks, originally founded in Nantes in 1846 as Lefèvre-Utile. The brand produces iconic packaged goods including Petit Beurre, Prince, Petit Écolier, and Pim's for the French market and global distribution. It operates as a business unit of Mondelēz International.

Company
Mondelez France SAS
Category
Biscuits and bakery snacks
Headquarters
France
Advertises in
1 country

LU YouTube ads — FAQ

LU is a French brand of biscuits and baked snacks, operating under Mondelez France SAS. Founded in France, its product lineup includes well-known packaged treats such as Petit Beurre, Prince, Petit Écolier, and Pim's.
LU's YouTube ads highlight specific snack lines such as Napolitain, Prince, Pim's, and Pépito. Common themes in the campaigns include messages around sharing, brand heritage, and healthy eating advice.
LU relies primarily on short videos lasting up to 15 seconds, using a mix of horizontal spots and vertical formats.
LU advertises on YouTube entirely in French, reflecting its focus on audiences in France.
AdSee has indexed 31 YouTube ads from LU, with 113M views in total, shown in 1 country.
LU's YouTube ads in the AdSee library ran most often in France.
AdSee estimates LU's YouTube ad spend at $904K – $2.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by LU.
The most-viewed LU ad in the AdSee library is “LU - Dites-le avec LU”, with 27.4M views on YouTube.
LU's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR06836692554809868289?region=anywhere

More top Retail Ecommerce advertisers

All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
1125
Hollister Co.Retail EcommerceUS
$174K – $2.2M35 ads · 43.4M3543.4MView ads
1130
SEGMÜLLERRetail EcommerceDE
$240K – $2.2M46 ads · 79.9M4679.9MView ads
1132
RebagRetail EcommerceUS
$858K – $2.1M19 ads · 42.9M1942.9MView ads
1134
PLAYMOBILRetail EcommerceDE
$172K – $2.1M43 ads · 42.9M4342.9MView ads
1135
Godot & FilsRetail EcommerceFR
$85.8K – $2.1M13 ads · 42.9M1342.9MView ads
1138
GANTRetail EcommerceDE
$334K – $2.1M67 ads · 66.8M6766.8MView ads
1139
NOBL TravelRetail EcommerceUS
$256K – $2.1M98 ads · 42.7M9842.7MView ads
1141
Tintas CoralRetail EcommerceBR
$711K – $2.1M33 ads · 356M33356MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.