Inside GANT's YouTube Ads Strategy

#1138 YouTube advertiser by spendRetail EcommerceGermany

Founded in 1949, GANT is a premium lifestyle brand offering menswear, womenswear, accessories, and home textiles. Its YouTube advertising footprint covers 7 markets with 60+ ads and 66.8M views, featuring seasonal campaigns like The Holiday Getaway alongside romantic fashion creatives.

Est. total spend
$334K – $2.1M
All-time, estimated range
Ads indexed
67
Total views
66.8M
Markets
7
Countries the ads ran in

Most-viewed GANT YouTube ads

Top 20 by views · list updated

See all 67 GANT ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

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About GANT

gant.de is the official German e-commerce platform for GANT, selling premium menswear, womenswear, children's apparel, accessories, and home textiles. Founded in 1949 in New Haven, Connecticut, the global lifestyle brand is known for pioneering the Oxford button-down shirt. German operations are managed by GANT DACH GmbH, while the international parent brand is owned by Swiss holding company Maus Frères.

Company
Gant DACH GmbH
Category
Premium apparel retail
Headquarters
Germany
Advertises in
7 countries

GANT YouTube ads — FAQ

GANT is a premium lifestyle apparel brand offering menswear, womenswear, children's clothing, accessories, and home textiles. Originally founded in 1949, its German e-commerce platform and operations are managed by Gant DACH GmbH.
GANT's YouTube ads focus on seasonal and lifestyle fashion campaigns. Recurring themes in video titles include 'The Holiday Getaway' and romantic fashion advertisements showcasing the brand's apparel collections.
GANT uses an even balance of vertical Shorts-style and horizontal video formats on YouTube. The vast majority of its video ads are short spots lasting up to 15 seconds, with a smaller portion running between 16 and 30 seconds.
GANT primarily advertises on YouTube in English, followed by campaigns in Spanish and Italian.
AdSee has indexed 67 YouTube ads from GANT, with 66.8M views in total, shown in 7 countries.
GANT's YouTube ads in the AdSee library ran most often in Germany, the United Kingdom, Sweden, France and Ireland. In total they were shown in 7 countries.
AdSee estimates GANT's YouTube ad spend at $334K – $2.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by GANT.
The most-viewed GANT ad in the AdSee library is “GANT — The Holiday Getaway”, with 5.7M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.