Enedis YouTube ads: Top commercials and campaigns

#1575 YouTube advertiser by spendOtherFranceVerify on Google Ads Transparency Center

Enedis manages, operates, and modernizes the vast majority of the electricity distribution grid in continental France. Across 17 YouTube ads generating 72.6M views in France, its video advertising focuses heavily on recruitment initiatives, grid management during storms, environmental preservation, and the ecological transition.

Est. total spend
$581K – $1.4M
All-time, estimated range
Ads indexed
17
Total views
72.6M
Markets
1
Countries the ads ran in

Most-viewed Enedis YouTube ads

Top 17 by views · list updated

About Enedis

Enedis is a public utility company that manages, operates, and modernizes 95% of the electricity distribution grid in continental France. A wholly owned subsidiary of state-owned utility giant EDF, it serves over 38 million residential, commercial, and municipal customers by delivering electricity, connecting renewable energy installations, reading meters, and maintaining grid infrastructure. Originally founded in 2008 as ERDF (Électricité Réseau Distribution France), the company rebranded to Enedis in 2016 to establish brand distinction from its parent entity.

Company
Enedis SA
Category
Electricity distribution network operator
Headquarters
France
Advertises in
1 country

Enedis YouTube ads — FAQ

Enedis is a French public utility company that manages, operates, and modernizes the electricity distribution network across continental France. A subsidiary of EDF, it handles electricity delivery, meter reading, grid infrastructure maintenance, and renewable energy connections.
Enedis's YouTube ads focus heavily on recruitment initiatives, apprenticeships, and careers supporting the ecological transition. Other recurring campaign topics include grid management, storm response, connecting public events to the network, and environmental efforts like bird preservation and reducing light pollution.
Enedis relies entirely on standard horizontal video formats for its YouTube campaigns. The majority of these ads are short spots running up to 15 seconds, alongside some videos running between 16 and 30 seconds.
Enedis advertises entirely in French, reflecting its role as the national electricity distribution network operator in France.
AdSee has indexed 17 YouTube ads from Enedis, with 72.6M views in total, shown in 1 country.
Enedis's YouTube ads in the AdSee library ran most often in France.
AdSee estimates Enedis's YouTube ad spend at $581K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Enedis.
The most-viewed Enedis ad in the AdSee library is “Enedis — Bird Preservation and Storm Response”, with 19.6M views on YouTube.
Enedis's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03784222876219998209?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.