The prominent display of the price '$3.70 a week' grabs attention.

A woman with short brown hair and red-rimmed glasses smiles as she adjusts her glasses. She is holding a bouquet of pink flowers wrapped in brown paper. Text overlays appear on screen, including a price and a call to action. The Bupa logo and a Canstar award are displayed. The background appears to be an outdoor setting with some greenery and a building.