Big Fig Mattress YouTube Ads and Campaign Examples

#1078 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Big Fig Mattress manufactures heavy-duty hybrid mattresses and sleep accessories engineered specifically for plus-size and heavier sleepers. In the United States, its YouTube advertising spans 90+ video ads with over 45.4M views. Campaigns frequently focus on product durability demonstrations like no-sag tests, customer reviews, and seasonal discount promotions.

Est. total spend
$908K – $2.3M
All-time, estimated range
Ads indexed
98
Total views
45.4M
Markets
1
Countries the ads ran in

Most-viewed Big Fig Mattress YouTube ads

Top 20 by views · list updated

See all 98 Big Fig Mattress ads

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About Big Fig Mattress

Big Fig Mattress is a direct-to-consumer brand that manufactures and sells heavy-duty hybrid mattresses, bed frames, foundations, and sleep accessories specifically engineered for plus-size and heavier individuals. Founded in 2016 and based in Cleveland, Ohio, the company builds mattresses designed to support up to 1,100 pounds using high-density foam and reinforced coils. It primarily serves the United States market through its e-commerce site.

Company
BF Sleep, LLC
Category
Mattress and sleep products
Headquarters
United States
Advertises in
1 country

Big Fig Mattress YouTube ads — FAQ

Big Fig Mattress advertises heavy-duty hybrid mattresses, foundations, bed frames, and sleep accessories designed specifically for heavier and plus-size sleepers. The US-based direct-to-consumer brand focuses on products built to support higher weight capacities using high-density foam and reinforced coils.
Big Fig Mattress's YouTube ads frequently highlight product benefits, customer reasons for choosing the brand, and demonstrations like the "No-Sag" test. Many video titles also promote seasonal discounts and promotional events, such as Presidents' Day sales.
Big Fig Mattress utilizes a balance of horizontal and vertical video formats. Most of the brand's YouTube ads are short commercials, typically running 30 seconds or less with many under 15 seconds.
Big Fig Mattress advertises on YouTube entirely in English, catering primarily to its e-commerce market in the United States.
AdSee has indexed 98 YouTube ads from Big Fig Mattress, with 45.4M views in total, shown in 1 country.
Big Fig Mattress's YouTube ads in the AdSee library ran most often in the United States.
AdSee estimates Big Fig Mattress's YouTube ad spend at $908K – $2.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Big Fig Mattress.
The most-viewed Big Fig Mattress ad in the AdSee library is “Big Fig Mattress - The mattress made for more”, with 6.9M views on YouTube.
Big Fig Mattress's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR11307696953816514561?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.