Action YouTube Ads: Watch Top Commercials

#806 YouTube advertiser by spendRetail EcommerceNetherlandsVerify on Google Ads Transparency Center

Action is a European non-food discount retailer offering household goods, decoration, DIY tools, and everyday products. Across 18 markets, its YouTube advertising features 100+ ads with over 118M total views, focusing heavily on budget gardening essentials, tools, toys, and seasonal holiday items.

Est. total spend
$354K – $3.2M
All-time, estimated range
Ads indexed
102
Total views
118M
Markets
18
Countries the ads ran in

Most-viewed Action YouTube ads

Top 20 by views · list updated

Action France — ACTION - Ballons de foot and more fun toys (YouTube video ad)0:06

Action France

ACTION - Ballons de foot and more fun toys

8.6M views
Action France — ACTION - Everything for your garden at the best prices (YouTube video ad)0:15

Action France

ACTION - Everything for your garden at the best prices

8.4M views
Action France — Action - Garden and Balcony Essentials (YouTube video ad)0:15

Action France

Action - Garden and Balcony Essentials

8M views
Action France — Action — Summer Aquatic Fun (YouTube video ad)0:15

Action France

Action — Summer Aquatic Fun

5.2M views
Action France — Action — Holiday & Camping Essentials (YouTube video ad)0:15

Action France

Action — Holiday & Camping Essentials

4.4M views
Action France — Action — Quality gardening products at low prices (YouTube video ad)0:20

Action France

Action — Quality gardening products at low prices

3.8M views
Action France — Action — La Semaine d'Action Sale (YouTube video ad)0:15

Action France

Action — La Semaine d'Action Sale

3.4M views
Action France — Action - Quality tools at low prices (YouTube video ad)0:10

Action France

Action - Quality tools at low prices

3.3M views
Action Italia — Action - Spring Garden and Decor (YouTube video ad)0:15

Action Italia

Action - Spring Garden and Decor

3M views
Action Polska — Action - Nasiona trawy Green Boots (YouTube video ad)0:06

Action Polska

Action - Nasiona trawy Green Boots

3M views
Action Italia — ACTION - Spring Gardening Products (YouTube video ad)0:15

Action Italia

ACTION - Spring Gardening Products

2.9M views
Action Nederland — Action Webshop - Garden Deals & Side Table (YouTube video ad)0:10

Action Nederland

Action Webshop - Garden Deals & Side Table

2.7M views
Action France — ACTION — La Semaine d'Action Offers (YouTube video ad)0:15

Action France

ACTION — La Semaine d'Action Offers

2.6M views
Action France — Action — Petits prix, grands barbecues (YouTube video ad)0:15

Action France

Action — Petits prix, grands barbecues

2.3M views
Action España — Action - Spring Gardening Products (YouTube video ad)0:06

Action España

Action - Spring Gardening Products

2.2M views
Action Polska — Action — Garden and Balcony Items (YouTube video ad)0:15

Action Polska

Action — Garden and Balcony Items

1.9M views
Action España — Action - Toys for Outdoor Fun (YouTube video ad)0:15

Action España

Action - Toys for Outdoor Fun

1.9M views
Action Polska — Action - Spring Toys and Fun (YouTube video ad)0:15

Action Polska

Action - Spring Toys and Fun

1.8M views
Action Nederland — Action - Skippybal (YouTube video ad)0:06

Action Nederland

Action - Skippybal

1.7M views
Action CZ — Action - Bubble Gun and Spring Toys (YouTube video ad)0:15

Action CZ

Action - Bubble Gun and Spring Toys

1.6M views

See all 102 Action ads

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About Action

Action is a European non-food discount retailer offering household goods, personal care items, decoration, DIY tools, and everyday consumer products at budget prices. Founded in 1993 in Enkhuizen, Netherlands, the company operates over 3,000 stores across multiple European countries. Action is majority-owned by British private equity firm 3i Group.

Company
Action Holding B.V.
Category
Non-food discount retailer
Headquarters
Netherlands
Advertises in
18 countries

Action YouTube ads — FAQ

Action is a European non-food discount retailer based in the Netherlands. On YouTube, Action advertises everyday budget consumer products, including household goods, DIY tools, personal care items, and home decoration.
Action's YouTube ads highlight seasonal essentials, promotional sales, and low-cost goods. Recurring themes include gardening supplies, balcony essentials, tools, toys, and summer camping items.
Action relies primarily on short, horizontal video spots up to 15 seconds long, while also running occasional vertical Shorts-style ads.
Action advertises on YouTube in multiple European languages, including French, German, and Dutch.
AdSee has indexed 102 YouTube ads from Action, with 118M views in total, shown in 18 countries.
Action's YouTube ads in the AdSee library ran most often in Belgium, the Netherlands, Germany, Italy and France. In total they were shown in 18 countries.
AdSee estimates Action's YouTube ad spend at $354K – $3.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Action.
The most-viewed Action ad in the AdSee library is “ACTION - Ballons de foot and more fun toys”, with 8.6M views on YouTube.
Action's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR04261934650986856449?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.