Rado YouTube Ads: Commercials and Video Campaigns

#800 YouTube advertiser by spendRetail EcommerceVerify on Google Ads Transparency Center

Rado is a Swiss luxury watchmaker renowned for using high-tech ceramics and scratch-resistant materials in its automatic and quartz timepieces. Across 21 markets and 64.1M views, its YouTube ads spotlight signature lines like the Captain Cook, skeletonized models, and the brand's identity as the Master of Materials.

Est. total spend
$192K – $3.2M
All-time, estimated range
Ads indexed
25
Total views
64.1M
Markets
21
Countries the ads ran in

Most-viewed Rado YouTube ads

Top 20 by views · list updated

See all 25 Rado ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

Start free

About Rado

Rado is a Swiss luxury watchmaker best known for pioneering the use of high-tech ceramics and scratch-resistant materials in watch design. Originally founded in 1917 as Schlup & Co. in Lengnau, Switzerland, the brand produces premium automatic, quartz, and chronograph timepieces sold worldwide. Rado operates as a subsidiary of The Swatch Group.

Company
Rado Watch Co. Ltd.
Category
Swiss luxury watchmaker
Advertises in
21 countries

Rado YouTube ads — FAQ

Rado is a Swiss luxury watchmaker known for pioneering high-tech ceramics and scratch-resistant materials. The brand produces premium automatic, quartz, and chronograph timepieces.
Rado's YouTube ads highlight its luxury Swiss timepieces, emphasizing its Master of Materials identity. Campaigns frequently showcase specific models like the Captain Cook line and various skeletonized watches.
Rado primarily produces horizontal video ads rather than vertical formats. The vast majority of its video ads are mid-length spots running between 16 and 30 seconds.
Rado advertises entirely in English on YouTube.
AdSee has indexed 25 YouTube ads from Rado, with 64.1M views in total, shown in 21 countries.
Rado's YouTube ads in the AdSee library ran most often in Germany, Switzerland, Austria, the United States and France. In total they were shown in 21 countries.
AdSee estimates Rado's YouTube ad spend at $192K – $3.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Rado.
The most-viewed Rado ad in the AdSee library is “RADO — Master of Materials”, with 22.4M views on YouTube.
Rado's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02285754382018412545?region=anywhere
All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
784
ZalandoRetail EcommerceBE
$131K – $3.3M53 ads · 65.5M5365.5MView ads
790
Veronica BeardRetail EcommerceUS
$519K – $3.2M21 ads · 64.9M2164.9MView ads
791
SephoraRetail EcommerceIT
$389K – $3.2M127 ads · 64.8M12764.8MView ads
802
PUMARetail Ecommerce—
$128K – $3.2M154 ads · 63.9M15463.9MView ads
806
ActionRetail EcommerceNL
$354K – $3.2M102 ads · 118M102118MView ads
808
WayfairRetail EcommerceGB
$694K – $3.2M69 ads · 99.1M6999.1MView ads
810
ZespriRetail EcommerceNZ
$587K – $3.2M43 ads · 117M43117MView ads
812
Back MarketRetail EcommerceGB
$395K – $3.2M13 ads · 98.7M1398.7MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.