Close-up of a woman smiling with very white teeth.

The ad opens with the Oral-B logo on a blue gradient background. It then transitions to show two women smiling, showcasing their white teeth. The ad features close-ups of a tube of Oral-B Pro 3D White Clinical Intensive Whitening toothpaste and animated visuals of the toothpaste's cleaning action on a tooth. The final scene shows the toothpaste packaging and tube with the brand logo and tagline.