Michaels YouTube Ads and Commercials
#32 YouTube advertiser by spendRetail EcommerceUnited States
Michaels is an American arts and crafts retail chain offering art supplies, floral products, and home decor for DIY projects. The company's YouTube advertising footprint covers 3 markets with 40+ ads and over 1.1B total views. Video campaigns frequently highlight specific departments like the party shop and knit and sew shop, alongside inspirational messaging to create the world you want to live in.
- Est. total spend
- $12.6M – $57.4M
- All-time, estimated range
- Ads indexed
- 43
- Total views
- 1.1B
- Markets
- 3
- Countries the ads ran in
Most-viewed Michaels YouTube ads
Top 20 by views · list updated
See all 43 Michaels ads
Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.
About Michaels
Michaels is an American arts and crafts retail chain offering art supplies, framing, floral products, and home decor for DIY projects and makers. Founded in 1973 and headquartered in Irving, Texas, the company operates over 1,200 stores across the United States and Canada alongside its online marketplace. It is a subsidiary of The Michaels Companies, Inc., which is owned by Apollo Global Management.
- Company
- Michaels Stores, Inc.
- Category
- Arts and crafts retail
- Headquarters
- United States
- Advertises in
- 3 countries
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.



















