Lyka YouTube Ads: Top Commercials and Campaign Data

#711 YouTube advertiser by spendDTCAustraliaVerify on Google Ads Transparency Center

Lyka is an Australian direct-to-consumer brand that delivers customized subscriptions of fresh, human-grade dog food and treats. Across Australia, the brand has accumulated 91.5M views on 80+ YouTube video ads. Its video creative highlights healthy meal deliveries, real human-grade dog food, and humorous pet care stories.

Est. total spend
$1.4M – $3.7M
All-time, estimated range
Ads indexed
84
Total views
91.5M
Markets
1
Countries the ads ran in

Most-viewed Lyka YouTube ads

Top 20 by views · list updated

See all 84 Lyka ads

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About Lyka

Lyka is an Australian direct-to-consumer pet food company founded in 2018 and headquartered in Sydney. The company offers customized subscription meal plans, delivering gently cooked, vet-formulated fresh dog food and treats made with human-grade ingredients directly to pet owners across Australia. Lyka operates as a Certified B Corporation and produces its meals in local Australian kitchens.

Company
LYKA PET FOOD PTY LIMITED
Category
Fresh dog food subscription
Headquarters
Australia
Advertises in
1 country

Lyka YouTube ads — FAQ

Lyka is an Australian direct-to-consumer pet food company based in Sydney. On YouTube, Lyka promotes its subscription meal plans, which provide gently cooked, vet-formulated fresh dog food and treats made with human-grade ingredients.
Lyka's YouTube ads focus on healthy, human-grade dog food delivery and subscription plans. Common themes emphasize real food for dogs and lighthearted stories relating to dog care.
Lyka uses a mix of horizontal videos and vertical Shorts-style ads. Most of the brand's spots run between 16 and 30 seconds, alongside shorter 15-second ads and videos running up to one minute.
Lyka advertises exclusively in English on YouTube, reflecting its primary audience in Australia.
AdSee has indexed 84 YouTube ads from Lyka, with 91.5M views in total, shown in 1 country.
Lyka's YouTube ads in the AdSee library ran most often in Australia.
AdSee estimates Lyka's YouTube ad spend at $1.4M – $3.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Lyka.
The most-viewed Lyka ad in the AdSee library is “The Brutal Pick-up: A dog poo horror story”, with 22.8M views on YouTube.
Lyka's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR18092690918564954113?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.