The initial blurry, fast-paced visuals and the appearance of a green rooster.

The ad opens with a blurry shot of a man on the phone, then cuts to a woman and child in a chaotic moment, followed by a fish in a tank, and a green rooster pecking at a covered bowl. The scene then shifts to a box of Kellogg's Oaties cereal, with a 'New' tag. The ad shows a father and daughter eating cereal, then a mother and daughter doing the same. The final shots are of the cereal box and Kellogg's branding.