A man in a full knight's helmet holding a razor.

The ad opens with a man in a knight's helmet holding a Dollar Shave Club razor and shave butter. It then cuts to a group of men in a room, many holding green 'YES' paddles, with a presenter speaking. This is intercut with various shots of men shaving, some in a humorous or exaggerated manner, and behind-the-scenes footage of the commercial being filmed. The ad features a product shot of the Dollar Shave Club razor and shave butter, followed by a man in a t-shirt that says 'ACTOR' speaking directly to the camera. The ad concludes with a large explosion behind the product, and the presenter asking for approval from the audience.