A giant razor blade building in a city.

The ad opens with a shot of a giant razor blade building in a city, then cuts to a man in a suit yelling about Dollar Shave Club creating their best razor ever at a ridiculously low price. It then shows the razor floating above a table in a boardroom, followed by the man again, and then a gorilla shaving in front of a mirror. The gorilla looks angry at the camera before the Dollar Shave Club logo appears.