The ad opens with a product shot on a hockey jersey, quickly followed by a dramatic close-up of a goalie's intense eyes.

The ad opens with a close-up of an Aveeno Healing Ointment tube on a hockey jersey. It then transitions to a close-up of a female hockey goalie's eyes behind her mask. The goalie is shown in action, making saves in front of the net. The ad concludes with a hand holding the Aveeno Healing Ointment tube.