Australian Labor Party YouTube Ads and Campaign Videos

#3638 YouTube advertiser by spendNonprofit PoliticalAustralia

The Australian Labor Party is Australia's oldest political party and current federal government. With around 15 ads and 9.5M views in Australia, its YouTube video advertising centers on campaign critiques of opposition policies, focusing heavily on public healthcare, Medicare funding, and energy plan costs.

Est. total spend
$143K – $380K
All-time, estimated range
Ads indexed
15
Total views
9.5M
Markets
1
Countries the ads ran in

Most-viewed Australian Labor Party YouTube ads

Top 15 by views · list updated

About Australian Labor Party

hecutsyoupay.com.au is a campaign domain operated by the Australian Labor Party, a major center-left political party in Australia. The website was launched to critique Liberal Party opposition leader Peter Dutton and his proposed policy cuts ahead of the federal election. Founded in 1891, the Australian Labor Party is the country's oldest political party and currently forms Australia's federal government.

Company
AUSTRALIAN LABOR PARTY
Category
Political party
Headquarters
Australia
Advertises in
1 country

Australian Labor Party YouTube ads — FAQ

The Australian Labor Party is a major center-left political party in Australia. Founded in 1891, it is the country's oldest political party and currently forms Australia's federal government, running campaign websites such as hecutsyoupay.com.au.
The Australian Labor Party's YouTube ads primarily focus on critiquing opposition leader Peter Dutton. Key campaign themes center on the costs and impact of his proposed nuclear plan and allegations of past cuts to Medicare, public hospitals, and bulk billing.
The Australian Labor Party runs mostly short horizontal video ads, alongside a smaller portion of vertical formats. The vast majority of these spots are quick messages lasting 15 seconds or less, with the remainder running between 16 and 30 seconds.
The Australian Labor Party advertises exclusively in English on YouTube for its Australian political campaigns.
AdSee has indexed 15 YouTube ads from Australian Labor Party, with 9.5M views in total, shown in 1 country.
Australian Labor Party's YouTube ads in the AdSee library ran most often in Australia.
AdSee estimates Australian Labor Party's YouTube ad spend at $143K – $380K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Australian Labor Party.
The most-viewed Australian Labor Party ad in the AdSee library is “Peter Dutton's Nuclear Plan Costs and Consequences”, with 2.6M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.