Universal Yums YouTube Ads & Creative Video Campaigns

#738 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Universal Yums delivers monthly subscription boxes featuring snacks, candies, and treats imported from different countries alongside interactive guidebooks. Across 14 markets, its YouTube video advertising has generated 69.4M total views. The creative library highlights 60+ ads centered on taste tests, box unboxings, and country comparisons from destinations like Greece, Poland, and Korea.

Est. total spend
$139K – $3.5M
All-time, estimated range
Ads indexed
61
Total views
69.4M
Markets
14
Countries the ads ran in

Most-viewed Universal Yums YouTube ads

Top 20 by views · list updated

Universal Yums — Universal Yums Snack Box: Trying Snacks from the Netherlands (YouTube video ad)1:05

Universal Yums

Universal Yums Snack Box: Trying Snacks from the Netherlands

4.5M views
Universal Yums — Universal Yums — Rating Greek Snacks (YouTube video ad)0:48

Universal Yums

Universal Yums — Rating Greek Snacks

4M views
Universal Yums — Grandparents Try UK Snacks from Universal Yums (YouTube video ad)0:57

Universal Yums

Grandparents Try UK Snacks from Universal Yums

3.9M views
Universal Yums — Universal Yums — International Snack Subscription Box (YouTube video ad)0:34

Universal Yums

Universal Yums — International Snack Subscription Box

3.3M views
Universal Yums — Universal Yums — International Snack Subscription Boxes (YouTube video ad)0:31

Universal Yums

Universal Yums — International Snack Subscription Boxes

3.2M views
Universal Yums — Universal Yums — UK vs. Korea Snack Box Comparison (YouTube video ad)1:04

Universal Yums

Universal Yums — UK vs. Korea Snack Box Comparison

3.2M views
Universal Yums — Rating Polish Snacks with Boyfriend (YouTube video ad)0:36

Universal Yums

Rating Polish Snacks with Boyfriend

3.1M views
Universal Yums — Rating Snacks From Pakistan With Universal Yums (YouTube video ad)0:36

Universal Yums

Rating Snacks From Pakistan With Universal Yums

2.5M views
Universal Yums — Universal Yums - Korean Snack Box Unboxing (YouTube video ad)0:51

Universal Yums

Universal Yums - Korean Snack Box Unboxing

2.5M views
Universal Yums — Universal Yums Turkey Snack Box Review (YouTube video ad)0:36

Universal Yums

Universal Yums Turkey Snack Box Review

2.4M views
Universal Yums — Universal Yums: Tasting Snacks from Greece (YouTube video ad)0:51

Universal Yums

Universal Yums: Tasting Snacks from Greece

2.1M views
Universal Yums — Universal Yums Scandinavia Snack Box Review (YouTube video ad)0:45

Universal Yums

Universal Yums Scandinavia Snack Box Review

2M views
Universal Yums — Universal Yums UK Snack Box Taste Test with Grandparents (YouTube video ad)0:39

Universal Yums

Universal Yums UK Snack Box Taste Test with Grandparents

2M views
Universal Yums — Taste-testing Dutch Snacks (YouTube video ad)0:55

Universal Yums

Taste-testing Dutch Snacks

1.9M views
Universal Yums — Universal Yums — Mexican Snack Box Experience (YouTube video ad)0:32

Universal Yums

Universal Yums — Mexican Snack Box Experience

1.6M views
Universal Yums — Universal Yums: Trying Scandinavian Snacks (YouTube video ad)1:06

Universal Yums

Universal Yums: Trying Scandinavian Snacks

1.6M views
Universal Yums — Universal Yums Korea Snack Box Review (YouTube video ad)0:48

Universal Yums

Universal Yums Korea Snack Box Review

1.5M views
Universal Yums — Universal Yums: Trying Korean Snacks (YouTube video ad)1:01

Universal Yums

Universal Yums: Trying Korean Snacks

1.4M views
Universal Yums — America VS Netherlands Snack Edition: Universal Yums Box Review (YouTube video ad)0:57

Universal Yums

America VS Netherlands Snack Edition: Universal Yums Box Review

1.4M views
Universal Yums — Universal Yums — German Snack Box Surprise (YouTube video ad)1:02

Universal Yums

Universal Yums — German Snack Box Surprise

1.4M views

See all 61 Universal Yums ads

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About Universal Yums

Universal Yums is a direct-to-consumer subscription box service offering snacks, candies, and treats imported from a different country each month. Founded in 2014 by Eli and Monique Zauner, the company packages local delicacies along with an interactive guidebook featuring trivia and games. It operates primarily in the United States and delivers globally sourced food products directly to consumers.

Company
Universal Yums LLC
Category
Snack subscription boxes
Headquarters
United States
Advertises in
14 countries

Universal Yums YouTube ads — FAQ

Universal Yums is a US-based direct-to-consumer subscription box service that delivers snacks, candies, and treats imported from a different country each month, accompanied by an interactive guidebook featuring trivia and games.
Universal Yums's YouTube ads focus on unboxing and taste-testing snacks from featured countries such as the Netherlands, Greece, the United Kingdom, Korea, Poland, and Pakistan. Many videos highlight people rating international treats or comparing boxes from different regions.
Universal Yums relies entirely on vertical Shorts-style video ads. Most of these campaigns run between 30 and 60 seconds, with some extending past a minute.
Universal Yums advertises exclusively in English on YouTube, reflecting its primary operations in the United States.
AdSee has indexed 61 YouTube ads from Universal Yums, with 69.4M views in total, shown in 14 countries.
Universal Yums's YouTube ads in the AdSee library ran most often in the United States, Canada, India, Italy and Bulgaria. In total they were shown in 14 countries.
AdSee estimates Universal Yums's YouTube ad spend at $139K – $3.5M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Universal Yums.
The most-viewed Universal Yums ad in the AdSee library is “Universal Yums Snack Box: Trying Snacks from the Netherlands”, with 4.6M views on YouTube.
Universal Yums's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14905874559876988929?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.