Glossier YouTube Ads & Video Commercials

#755 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Glossier is an American beauty brand offering skincare, makeup, body care, and fragrance products. Across 70+ YouTube ads and 68.1M views in 2 markets, its video campaigns frequently highlight signature items such as the Glossier You fragrance line, Futuredew oil serum, and Cloud Paint blush tutorials.

Est. total spend
$885K – $3.4M
All-time, estimated range
Ads indexed
71
Total views
68.1M
Markets
2
Countries the ads ran in

Most-viewed Glossier YouTube ads

Top 20 by views · list updated

See all 71 Glossier ads

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About Glossier

Glossier is an American beauty company that offers skincare, makeup, body care, and fragrance products targeted at millennial and Gen Z consumers. Founded in 2014 by Emily Weiss as an offshoot of her beauty blog Into The Gloss, the company built its brand on a direct-to-consumer model emphasizing natural, minimal beauty. Headquartered in New York City, Glossier sells globally through its website, owned retail locations, and retail partners such as Sephora.

Company
Glossier, Inc.
Category
Beauty and skincare products
Headquarters
United States
Advertises in
2 countries

Glossier YouTube ads — FAQ

Glossier is an American direct-to-consumer beauty brand that advertises skincare, makeup, body care, and fragrance products on YouTube.
Glossier's YouTube ads highlight specific beauty and fragrance products, such as the Glossier You and You Soie perfumes, Futuredew oil serum hybrid, Orange Blossom Neroli body spritz, and Cloud Paint gel cream blush tutorials.
Glossier uses an even split of vertical Shorts-style and horizontal videos, with the majority of ads running as short spots up to 15 seconds.
Glossier advertises on YouTube entirely in English.
AdSee has indexed 71 YouTube ads from Glossier, with 68.1M views in total, shown in 2 countries.
Glossier's YouTube ads in the AdSee library ran most often in the United States and the United Kingdom.
AdSee estimates Glossier's YouTube ad spend at $885K – $3.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Glossier.
The most-viewed Glossier ad in the AdSee library is “Glossier You. Soie Eau de Parfum Ad”, with 31.2M views on YouTube.
Glossier's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03649379148146671617?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.