Caraway YouTube Ads: Top Video Commercials and Creatives

#750 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Caraway is an American direct-to-consumer brand selling non-toxic ceramic cookware, bakeware, food storage containers, and kitchen accessories. Across 14 markets with 68.3M views, its YouTube ads highlight non-toxic kitchen upgrades, healthy cooking solutions, and product lines like enameled cast iron and airtight storage.

Est. total spend
$205K – $3.4M
All-time, estimated range
Ads indexed
122
Total views
68.3M
Markets
14
Countries the ads ran in

Most-viewed Caraway YouTube ads

Top 20 by views · list updated

See all 122 Caraway ads

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About Caraway

Caraway is an American direct-to-consumer kitchenware brand that designs and sells non-toxic ceramic cookware, bakeware, food storage containers, and kitchen accessories. Founded in 2018 by Jordan Nathan and headquartered in New York City, the company primarily serves consumers in the United States. Its products prioritize health-conscious, chemical-free materials and modern kitchen aesthetics.

Company
Caraway Home, Inc.
Category
Non-toxic cookware and kitchenware
Headquarters
United States
Advertises in
14 countries

Caraway YouTube ads — FAQ

Caraway is an American direct-to-consumer kitchenware brand founded in New York City. The company specializes in non-toxic ceramic cookware, bakeware, glass food storage containers, and kitchen accessories designed with chemical-free materials.
Caraway's YouTube ads focus on non-toxic cookware and bakeware sets, enameled cast iron items, and airtight glass food storage. Many video titles highlight healthier cooking solutions, kitchen upgrades, and specific cooking demonstrations like making tahdig.
Caraway uses an even mix of vertical Shorts-style and horizontal video formats. Most of the brand's video ads run between 30 and 60 seconds in duration.
Caraway advertises exclusively in English, targeting consumers looking for kitchen and home cooking products.
AdSee has indexed 122 YouTube ads from Caraway, with 68.3M views in total, shown in 14 countries.
Caraway's YouTube ads in the AdSee library ran most often in the United States, Germany, Italy, Portugal and the Netherlands. In total they were shown in 14 countries.
AdSee estimates Caraway's YouTube ad spend at $205K – $3.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Caraway.
The most-viewed Caraway ad in the AdSee library is “Caraway Home — Cookware and Bakeware”, with 5.3M views on YouTube.
Caraway's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03949629694650875905?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.