tonies YouTube Ads: Top Video Commercials

#493 YouTube advertiser by spendDTCGermanyVerify on Google Ads Transparency Center

tonies produces screen-free audio entertainment systems for children, featuring the Toniebox player and collectible audio figurines. Across 7 markets and 113M total views, its 100+ YouTube ads highlight independent play, bedtime routines, gift giving, and collaborations like Snoop Dogg's Doggyland.

Est. total spend
$902K – $5.6M
All-time, estimated range
Ads indexed
195
Total views
113M
Markets
7
Countries the ads ran in

Most-viewed tonies YouTube ads

Top 20 by views · list updated

tonies (US) — Toniebox — Educational Toy (YouTube video ad)0:31

tonies (US)

Toniebox — Educational Toy

16.2M views
tonies (US) — Tonies — Good nights start with listening (YouTube video ad)0:06

tonies (US)

Tonies — Good nights start with listening

6.3M views
tonies (US) — Toniebox — Teamwork Starts With Listening (YouTube video ad)0:15

tonies (US)

Toniebox — Teamwork Starts With Listening

4.5M views
tonies (US) — Tonies Toniebox 2 - Super-charge independent play (YouTube video ad)0:06

tonies (US)

Tonies Toniebox 2 - Super-charge independent play

4.5M views
tonies (US) — Tonies Toniebox® 2 - Built to grow with them (YouTube video ad)0:06

tonies (US)

Tonies Toniebox® 2 - Built to grow with them

4.3M views
tonies (US) — Toniebox - The Perfect Birthday Gift (YouTube video ad)0:06

tonies (US)

Toniebox - The Perfect Birthday Gift

3.1M views
tonies (US) — Snoop Dogg - Toniebox Doggyland (YouTube video ad)0:17

tonies (US)

Snoop Dogg - Toniebox Doggyland

2.9M views
tonies (US) — Toniebox 2 - Big Decisions, Friendship, Sweet Dreams (YouTube video ad)0:15

tonies (US)

Toniebox 2 - Big Decisions, Friendship, Sweet Dreams

2.9M views
tonies (US) — Tonies Toniebox 2 - The Perfect Birthday Gift (YouTube video ad)0:06

tonies (US)

Tonies Toniebox 2 - The Perfect Birthday Gift

2.8M views
tonies (US) — Snoop Dogg promotes Toniebox with Doggyland (YouTube video ad)0:17

tonies (US)

Snoop Dogg promotes Toniebox with Doggyland

2.8M views
tonies (US) — Tonies - Good nights start with listening (YouTube video ad)0:06

tonies (US)

Tonies - Good nights start with listening

2.8M views
tonies (US) — Toniebox — Where will listening take you? (YouTube video ad)0:30

tonies (US)

Toniebox — Where will listening take you?

2.6M views
tonies_france — Tonies — L'écoute pour l'apprentissage et les rêves (YouTube video ad)0:30

tonies_france

Tonies — L'écoute pour l'apprentissage et les rêves

2.1M views
tonies_france — Tonies — Audio stories for children (YouTube video ad)0:20

tonies_france

Tonies — Audio stories for children

1.7M views
tonies (US) — Tonies — Imagination Starts With Listening (YouTube video ad)0:15

tonies (US)

Tonies — Imagination Starts With Listening

1.7M views
tonies (US) — Toniebox — First words start with listening (YouTube video ad)0:15

tonies (US)

Toniebox — First words start with listening

1.6M views
tonies (US) — Tonies - Good nights start with listening (YouTube video ad)0:06

tonies (US)

Tonies - Good nights start with listening

1.6M views
tonies (US) — Toniebox — Imagination and Friendship (YouTube video ad)0:30

tonies (US)

Toniebox — Imagination and Friendship

1.5M views
tonies (US) — Tonies Black Friday Sale - 25% Off Everything! (YouTube video ad)0:06

tonies (US)

Tonies Black Friday Sale - 25% Off Everything!

1.5M views
tonies (US) — Tonies — Independence Starts With Listening (YouTube video ad)0:15

tonies (US)

Tonies — Independence Starts With Listening

1.4M views

See all 195 tonies ads

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About tonies

tonies produces screen-free audio entertainment systems designed for children, featuring the Toniebox digital audio player and collectible figurines called Tonies. The system plays stories, music, and educational audio content when figures are placed on the device. Founded in Germany in 2013 by Patric Faßbender and Marcus Stahl, the company operates globally across Europe, North America, and other international markets under parent company Tonies SE.

Company
Tonies SE
Category
Children's audio toys
Headquarters
Germany
Advertises in
7 countries

tonies YouTube ads — FAQ

tonies is a German audio toy brand by Tonies SE that makes screen-free audio systems for children. Its products include the Toniebox digital audio player and collectible Tonies figurines that trigger audiobooks, music, and educational content when placed on the device.
tonies's YouTube ads primarily showcase the Toniebox and Toniebox 2 as educational toys, bedtime audio players, and gift options for birthdays. Several campaigns also highlight collaborative audio content, including Snoop Dogg's Doggyland.
tonies relies mostly on short horizontal video ads lasting up to 15 seconds, complemented by a smaller share of vertical videos and 16-to-30-second clips.
tonies advertises on YouTube in English and French.
AdSee has indexed 195 YouTube ads from tonies, with 113M views in total, shown in 7 countries.
tonies's YouTube ads in the AdSee library ran most often in the United States, France, Canada, Austria and the United Kingdom. In total they were shown in 7 countries.
AdSee estimates tonies's YouTube ad spend at $902K – $5.6M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by tonies.
The most-viewed tonies ad in the AdSee library is “Toniebox — Educational Toy”, with 16.3M views on YouTube.
tonies's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15999034893094879233?region=anywhere

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