The North Face YouTube ads: top video campaigns and creative examples

#402 YouTube advertiser by spendRetail EcommerceUnited StatesVerify on Google Ads Transparency Center

The North Face is an American outdoor recreation brand offering technical outerwear, sportswear, footwear, and equipment. Its YouTube advertising spans 50+ ads and 263M views across 3 markets, frequently centering on exploration themes like Never Stop Exploring and outdoor events.

Est. total spend
$1.6M – $7.1M
All-time, estimated range
Ads indexed
54
Total views
263M
Markets
3
Countries the ads ran in

Most-viewed The North Face YouTube ads

Top 20 by views · list updated

See all 54 The North Face ads

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About The North Face

The North Face is an American outdoor recreation brand specializing in technical outerwear, sportswear, footwear, and equipment such as tents and backpacks. Founded in 1966 in San Francisco, California, the company caters to mountaineers, outdoor enthusiasts, and everyday consumers worldwide. It operates globally as a wholly owned subsidiary of VF Corporation.

Company
The North Face, Inc.
Category
Outdoor apparel and equipment
Headquarters
United States
Advertises in
3 countries

The North Face YouTube ads — FAQ

The North Face is an American outdoor recreation brand that promotes outdoor apparel and equipment. Its product lines include technical outerwear, sportswear, footwear, backpacks, and camping gear such as tents.
YouTube ads for The North Face frequently center on exploration themes such as "Never Stop Exploring" and "We Play Different." Campaigns also feature outdoor event montages and climbing initiatives like the Summer Detour and Climb Festival.
The North Face primarily uses vertical, Shorts-style video ads alongside some horizontal formats. The vast majority of these video spots are short, running up to 15 seconds in duration.
The North Face produces YouTube ads mainly in English, followed by campaigns in French and Italian.
AdSee has indexed 54 YouTube ads from The North Face, with 263M views in total, shown in 3 countries.
The North Face's YouTube ads in the AdSee library ran most often in France, Italy and Germany.
AdSee estimates The North Face's YouTube ad spend at $1.6M – $7.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by The North Face.
The most-viewed The North Face ad in the AdSee library is “The North Face — Never Stop”, with 54.2M views on YouTube.
The North Face's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR17234749056337575937?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.