Sears YouTube ads and commercial campaigns

#268 YouTube advertiser by spendRetail EcommerceMexicoVerify on Google Ads Transparency Center

Sears México operates department stores and an e-commerce platform offering apparel, appliances, electronics, furniture, and more. Across 18 markets, its YouTube video ads have generated 220M views from 50+ ads. The library highlights seasonal sales events, home discounts, mattress promotions, and online shopping services.

Est. total spend
$440K – $11.0M
All-time, estimated range
Ads indexed
57
Total views
220M
Markets
18
Countries the ads ran in

Most-viewed Sears YouTube ads

Top 20 by views · list updated

See all 57 Sears ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

Start free

About Sears

Sears México is a department store chain operating brick-and-mortar stores across Mexico alongside its nationwide e-commerce site. The retailer offers a wide selection of products including apparel, home appliances, electronics, furniture, beauty goods, and automotive supplies. Originally opened in Mexico in 1947, the Mexican operation has been majority-owned by Grupo Carso through Grupo Sanborns since 1997.

Company
Sears Operadora México, S.A. de C.V.
Category
Department store chain
Headquarters
Mexico
Advertises in
18 countries

Sears YouTube ads — FAQ

Sears México is a department store chain that operates physical retail stores across Mexico as well as an e-commerce website. The retailer sells a broad selection of products, including apparel, home appliances, electronics, furniture, beauty goods, and automotive supplies.
Sears México's YouTube video ads focus primarily on promotional sales events, seasonal home discounts, mattress sales, baby products, and messaging around customer passions. Ads also highlight shopping online with in-store pickup options.
Sears México uses a mix of horizontal videos and vertical Shorts-style formats. Most of the retailer's video spots are short, running 15 seconds or less, with the remainder lasting between 16 and 30 seconds.
Sears México advertises entirely in Spanish, tailoring its YouTube ad campaigns to consumers in Mexico.
AdSee has indexed 57 YouTube ads from Sears, with 220M views in total, shown in 18 countries.
Sears's YouTube ads in the AdSee library ran most often in Mexico, the United States, Spain, Germany and Italy. In total they were shown in 18 countries.
AdSee estimates Sears's YouTube ad spend at $440K – $11.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Sears.
The most-viewed Sears ad in the AdSee library is “Sears — We Understand Your Passion”, with 52.6M views on YouTube.
Sears's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03556767902214389761?region=anywhere
All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
257
EGO POWER+Retail EcommerceUS
$685K – $11.4M39 ads · 228M39228MView ads
262
Sally BeautyRetail EcommerceUS
$4.5M – $11.3M65 ads · 225M65225MView ads
263
ZoroRetail EcommerceUS
$674K – $11.2M23 ads · 225M23225MView ads
272
SchwarzkopfRetail EcommerceDE
$4.3M – $10.7M211 ads · 395M211395MView ads
275
San Pablo FarmaciaRetail EcommerceMX
$4.5M – $10.5M28 ads · 1.5B281.5BView ads
276
TCLRetail EcommerceCN
$420K – $10.5M186 ads · 210M186210MView ads
277
Tommy HilfigerRetail EcommerceUS
$420K – $10.5M174 ads · 210M174210MView ads
280
LGRetail EcommerceKR
$415K – $10.4M143 ads · 208M143208MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.