PRINCIPIA YouTube Ads and Video Campaigns
#8 YouTube advertiser by spendDTCBrazil
PRINCIPIA is a Brazilian direct-to-consumer skincare brand offering science-backed dermocosmetics like facial serums, moisturizers, and sunscreens. Their YouTube advertising spans 3 markets with over 50 ads and 4.1B total views. Campaigns frequently highlight their tinted SPF 70 sunscreens, hydrating products, and dermatologist recommendations.
- Est. total spend
- $8.1M – $130M
- All-time, estimated range
- Ads indexed
- 59
- Total views
- 4.1B
- Markets
- 3
- Countries the ads ran in
Most-viewed PRINCIPIA YouTube ads
Top 20 by views · list updated
See all 59 PRINCIPIA ads
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About PRINCIPIA
PRINCIPIA is a Brazilian skincare brand that develops and sells high-performance dermocosmetics, including facial serums, sunscreens, moisturizers, and haircare products. Founded in 2020, the direct-to-consumer company focuses on science-backed formulas with transparent active ingredient concentrations at accessible prices. It serves consumers across Brazil through its website and select retail partners.
- Company
- PRINCIPIA ES COMERCIO DE COSMETICOS LTDA
- Category
- Skincare and dermocosmetics
- Headquarters
- Brazil
- Advertises in
- 3 countries
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.