Officeworks YouTube Ads: Video Campaigns and Top Creatives

#1106 YouTube advertiser by spendRetail EcommerceAustraliaVerify on Google Ads Transparency Center

Officeworks is an Australian retailer offering office supplies, technology products, furniture, art materials, and print services. Its YouTube advertising footprint spans 50+ ads and 55.3M views across 2 markets. Key creative themes focus on retail events like Back to School and Christmas, alongside major campaigns highlighting Windows Copilot+ PCs, gaming gear, and laptops.

Est. total spend
$829K – $2.2M
All-time, estimated range
Ads indexed
54
Total views
55.3M
Markets
2
Countries the ads ran in

Most-viewed Officeworks YouTube ads

Top 20 by views · list updated

See all 54 Officeworks ads

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About Officeworks

Officeworks is an Australian retail chain specializing in office supplies, technology products, office furniture, art supplies, and print and copy services. Founded in 1994, it operates more than 170 physical stores across Australia alongside an e-commerce platform. The company is owned by the Australian conglomerate Wesfarmers.

Company
OFFICEWORKS LTD
Category
Office supplies retailer
Headquarters
Australia
Advertises in
2 countries

Officeworks YouTube ads — FAQ

Officeworks is an Australian retail chain that specializes in office supplies, technology products, office furniture, art supplies, and print and copy services. Owned by Wesfarmers, it operates physical retail stores across Australia alongside an e-commerce platform.
Officeworks's YouTube ads frequently highlight technology products and laptops, including Copilot+ PCs, Windows 11 features, and Snapdragon battery life. Other recurring themes include gaming gear, Christmas gift ideas, and Back to School tech sales.
Officeworks primarily runs short horizontal video ads, with the vast majority lasting 15 seconds or less. The retailer also utilizes a small portion of vertical formats and slightly longer spots up to 30 seconds.
Officeworks advertises exclusively in English on YouTube, catering to its retail audience in Australia.
AdSee has indexed 54 YouTube ads from Officeworks, with 55.3M views in total, shown in 2 countries.
Officeworks's YouTube ads in the AdSee library ran most often in Australia and India.
AdSee estimates Officeworks's YouTube ad spend at $829K – $2.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Officeworks.
The most-viewed Officeworks ad in the AdSee library is “Copilot+ PC and Windows 11 Gaming”, with 4.4M views on YouTube.
Officeworks's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR09487794893888684033?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.