Myer YouTube ads: Top video campaigns and creative examples

#1112 YouTube advertiser by spendRetail EcommerceAustralia

Myer is an Australian department store chain offering apparel, beauty, homewares, toys, and electronics. Its YouTube advertising footprint includes 16 video ads with 43.9M views across 8 markets. The featured campaigns heavily highlight luxury fragrance and beauty promotions from brands such as Gucci, Calvin Klein, Burberry, and Marc Jacobs.

Est. total spend
$87.8K – $2.2M
All-time, estimated range
Ads indexed
16
Total views
43.9M
Markets
8
Countries the ads ran in

Most-viewed Myer YouTube ads

Top 12 by views · list updated

Gucci Beauty — Gucci Flora — Gorgeous Gardenia Eau de Parfum Intense (YouTube video ad)0:15

Gucci Beauty

Gucci Flora — Gorgeous Gardenia Eau de Parfum Intense

12.5M views
Calvin Klein — Calvin Klein Euphoria Fragrance Ad (YouTube video ad)0:15

Calvin Klein

Calvin Klein Euphoria Fragrance Ad

10M views
Burberry — Burberry — Fragrance and Gift Wrapping (YouTube video ad)0:10

Burberry

Burberry — Fragrance and Gift Wrapping

5.7M views
Calvin Klein — Calvin Klein Euphoria Fragrance Campaign (YouTube video ad)0:15

Calvin Klein

Calvin Klein Euphoria Fragrance Campaign

4.4M views
Marc Jacobs — Daisy Wild Marc Jacobs Fragrance (YouTube video ad)0:15

Marc Jacobs

Daisy Wild Marc Jacobs Fragrance

2.8M views
Gucci Beauty — Gucci Flora - Gorgeous Gardenia & Intense Perfume (YouTube video ad)0:10

Gucci Beauty

Gucci Flora - Gorgeous Gardenia & Intense Perfume

2.3M views
Burberry — Burberry Her - The New Eau de Parfum Intense (YouTube video ad)0:10

Burberry

Burberry Her - The New Eau de Parfum Intense

1.3M views
Gucci Beauty — Gucci Flora - Gorgeous Gardenia & Adore Intense (YouTube video ad)0:10

Gucci Beauty

Gucci Flora - Gorgeous Gardenia & Adore Intense

1.2M views
Gucci Beauty — Gucci Flora — Gorgeous Gardenia & Eau de Parfum Intense (YouTube video ad)0:30

Gucci Beauty

Gucci Flora — Gorgeous Gardenia & Eau de Parfum Intense

1M views
Marc Jacobs — Marc Jacobs Daisy Murakami Perfume Ad (YouTube video ad)0:15

Marc Jacobs

Marc Jacobs Daisy Murakami Perfume Ad

960.4K views
Burberry — Burberry Hero - New Fragrance for Men (YouTube video ad)0:10

Burberry

Burberry Hero - New Fragrance for Men

656.2K views
Rabanne — Rabanne — 1 Million Gold Parfum (YouTube video ad)0:15

Rabanne

Rabanne — 1 Million Gold Parfum

39.5K views

See all 16 Myer ads

Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.

Start free

About Myer

Myer is an Australian department store chain offering products across apparel, beauty, homewares, toys, and electronics. It serves retail consumers throughout Australia via dozens of brick-and-mortar stores and its online shopping website. Founded in 1900 by Sidney Myer, the business operates under ASX-listed parent company Myer Holdings Limited.

Company
Myer Holdings Limited
Category
Department store retail chain
Headquarters
Australia
Advertises in
8 countries

Myer YouTube ads — FAQ

Myer is an Australian department store chain operated by Myer Holdings Limited. It sells retail goods across apparel, beauty, homewares, toys, and electronics through physical stores and its online platform.
Myer's YouTube ads frequently spotlight designer fragrances and beauty gifts. Recurring promotions feature luxury perfumes from brands such as Gucci Flora, Calvin Klein Euphoria, Burberry, and Marc Jacobs Daisy.
Myer primarily runs horizontal video ads rather than vertical formats. The vast majority of these promotions are short spots lasting up to 15 seconds.
Myer advertises entirely in English on YouTube, catering to its retail audience in Australia.
AdSee has indexed 16 YouTube ads from Myer, with 43.9M views in total, shown in 8 countries.
Myer's YouTube ads in the AdSee library ran most often in Australia, the United States, Germany, Belgium and the Netherlands. In total they were shown in 8 countries.
AdSee estimates Myer's YouTube ad spend at $87.8K – $2.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Myer.
The most-viewed Myer ad in the AdSee library is “Gucci Flora — Gorgeous Gardenia Eau de Parfum Intense”, with 12.5M views on YouTube.

More top Retail Ecommerce advertisers

All brands →
#Brand · Industry · CountryEst. total spendAdsViewsActions
1094
ICI PARIS XLRetail EcommerceNL
$179K – $2.2M15 ads · 44.7M1544.7MView ads
1106
OfficeworksRetail EcommerceAU
$829K – $2.2M54 ads · 55.3M5455.3MView ads
1107
O BoticárioRetail EcommerceBR
$368K – $2.2M73 ads · 184M73184MView ads
1108
RenataRetail EcommerceBR
$138K – $2.2M27 ads · 69.0M2769.0MView ads
1117
TAG HeuerRetail EcommerceCH
$131K – $2.2M48 ads · 43.7M4843.7MView ads
1118
Pague MenosRetail EcommerceBR
$728K – $2.2M85 ads · 364M85364MView ads
1120
SNIPESRetail EcommerceDE
$187K – $2.2M91 ads · 62.3M9162.3MView ads
1125
Hollister Co.Retail EcommerceUS
$174K – $2.2M35 ads · 43.4M3543.4MView ads

Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.