Inside Nykaa YouTube ads and video campaigns
#2407 YouTube advertiser by spendRetail EcommerceIndiaVerify on Google Ads Transparency Center
Nykaa is an Indian omnichannel beauty, wellness, and fashion retailer offering thousands of domestic and international products alongside its private labels. In India, its YouTube advertising spans 30+ ads and 15.2M views, focusing on practical makeup tutorials, skincare routines, product reviews, and shopping hauls.
- Est. total spend
- $15.2K – $761K
- All-time, estimated range
- Ads indexed
- 34
- Total views
- 15.2M
- Markets
- 1
- Countries the ads ran in
Most-viewed Nykaa YouTube ads
Top 20 by views · list updated
See all 34 Nykaa ads
Search every ad by what's said and shown, filter by country, language and date, and save the ones that matter to a board.
About Nykaa
Nykaa is an Indian e-commerce retailer and omnichannel beauty and lifestyle brand founded in 2012 by Falguni Nayar. The company offers a wide range of cosmetics, skincare, personal care, wellness, and fashion products online and through offline retail stores across India. Operated by FSN E-Commerce Ventures Limited, Nykaa features thousands of domestic and international brands along with its own private label lines.
- Company
- FSN E-Commerce Ventures Limited
- Category
- Beauty and fashion e-commerce
- Headquarters
- India
- Advertises in
- 1 country
Nykaa YouTube ads — FAQ
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.



















