Dove YouTube Ads: Video Campaigns and Examples

#619 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Dove is a global personal care brand producing body washes, beauty bars, deodorants, and hair and skincare products. Across 5 markets and 86.7M views, its YouTube ads showcase product benefits like clinical sweat protection alongside campaigns centered on body confidence, self-esteem, and keeping girls in sports.

Est. total spend
$173K – $4.3M
All-time, estimated range
Ads indexed
18
Total views
86.7M
Markets
5
Countries the ads ran in

Most-viewed Dove YouTube ads

Top 16 by views · list updated

Dove US — Dove Clinical Care — Unbeatable Sweat Protection (YouTube video ad)0:15

Dove US

Dove Clinical Care — Unbeatable Sweat Protection

15.8M views
Dove Brasil — Dove - Confiança Corporal no Esporte (YouTube video ad)0:15

Dove Brasil

Dove - Confiança Corporal no Esporte

15.8M views
Dove Brasil — Dove - O Jogo é Nosso (YouTube video ad)0:15

Dove Brasil

Dove - O Jogo é Nosso

11.9M views
Dove Brasil — Dove - Confiança Corporal no Esporte (YouTube video ad)0:06

Dove Brasil

Dove - Confiança Corporal no Esporte

9.7M views
Dove Brasil — Dove — The Game is Ours (YouTube video ad)0:15

Dove Brasil

Dove — The Game is Ours

7.6M views
Dove Portugal — Dove - Joy Keeps Them in the Game (YouTube video ad)0:06

Dove Portugal

Dove - Joy Keeps Them in the Game

5.5M views
Dove Brasil — Dove — Confiança Corporal no Esporte (YouTube video ad)0:15

Dove Brasil

Dove — Confiança Corporal no Esporte

5.4M views
Dove Brasil — Dove — O Jogo é Nosso (YouTube video ad)0:30

Dove Brasil

Dove — O Jogo é Nosso

5.4M views
Dove Portugal — Dove — O Jogo É Nosso (YouTube video ad)0:30

Dove Portugal

Dove — O Jogo É Nosso

3.5M views
Dove Portugal — Dove - Keeping Girls in Sports (YouTube video ad)0:15

Dove Portugal

Dove - Keeping Girls in Sports

1.9M views
Dove Portugal — Dove Advanced Care — Pele Nutrida 24 Horas (YouTube video ad)0:20

Dove Portugal

Dove Advanced Care — Pele Nutrida 24 Horas

1.8M views
Dove Portugal — Dove Autobronzeadores Graduais (YouTube video ad)0:20

Dove Portugal

Dove Autobronzeadores Graduais

1.3M views
Dove offiziell — Dove Bridgerton Raspberry Rendezvous Event (YouTube video ad)0:15

Dove offiziell

Dove Bridgerton Raspberry Rendezvous Event

285.5K views
Dove offiziell — Dove Bridgerton Collection - Self-Care Routine (YouTube video ad)0:14

Dove offiziell

Dove Bridgerton Collection - Self-Care Routine

255.7K views
Dove offiziell — Dove Whole Body Deo — Neu (YouTube video ad)0:20

Dove offiziell

Dove Whole Body Deo — Neu

251.6K views
Dove offiziell — Dove Bridgerton Rendezvous Collection (YouTube video ad)0:14

Dove offiziell

Dove Bridgerton Rendezvous Collection

83.6K views

See all 18 Dove ads

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About Dove

Dove is a global personal care brand owned by British consumer goods company Unilever that manufactures body washes, beauty bars, deodorants, hair care, and skincare products. Originally launched in the United States in 1957 with its signature Beauty Bar, the brand now operates across more than 150 countries worldwide. Dove is also widely recognized for its long-running body confidence initiatives and the Dove Self-Esteem Project.

Category
Personal Care Products
Headquarters
United States
Advertises in
5 countries

Dove YouTube ads — FAQ

Dove advertises personal care products, including body washes, beauty bars, deodorants, hair care, and skincare items. Originated in the United States, the brand also promotes initiatives centered on body confidence and self-esteem.
Dove's YouTube ads frequently highlight body confidence in sports and keeping girls active in athletics, featuring themes like "The Game is Ours." Other campaigns spotlight specific personal care products, such as Dove Clinical Care sweat protection.
Dove runs a mix of horizontal video ads and vertical, Shorts-style spots. Most of Dove's YouTube video ads are short, lasting up to 15 seconds.
Dove advertises on YouTube primarily in Portuguese, along with German and Polish.
AdSee has indexed 18 YouTube ads from Dove, with 86.7M views in total, shown in 5 countries.
Dove's YouTube ads in the AdSee library ran most often in Germany, Brazil, Portugal, Hungary and Poland.
AdSee estimates Dove's YouTube ad spend at $173K – $4.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Dove.
The most-viewed Dove ad in the AdSee library is “Dove Clinical Care — Unbeatable Sweat Protection”, with 15.9M views on YouTube.
Dove's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01149313079243177985?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.