Colonial Penn YouTube Ads and Video Campaigns

#1061 YouTube advertiser by spendInsuranceUnited StatesVerify on Google Ads Transparency Center

Colonial Penn is a direct-to-consumer life insurance company offering guaranteed acceptance whole life and final expense coverage for older adults. Across 4 markets, its YouTube advertising features 20+ ads and 46.1M views, focusing on whole life insurance plans, funeral cost protection, and locked-in rates.

Est. total spend
$923K – $2.3M
All-time, estimated range
Ads indexed
24
Total views
46.1M
Markets
4
Countries the ads ran in

Most-viewed Colonial Penn YouTube ads

Top 20 by views · list updated

See all 24 Colonial Penn ads

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About Colonial Penn

Colonial Penn is an American life insurance provider specializing in guaranteed acceptance whole life and final expense insurance for adults aged 50 to 85. Founded in 1968 by Leonard Davis, the Philadelphia-based company operates as a direct-to-consumer subsidiary of CNO Financial Group. It serves customers across the United States through television marketing, direct mail, telephone, and digital channels.

Company
Colonial Penn Life Insurance Company
Category
Life insurance
Headquarters
United States
Advertises in
4 countries

Colonial Penn YouTube ads — FAQ

Colonial Penn advertises life insurance products, specializing in guaranteed acceptance whole life and final expense insurance for adults aged 50 to 85. Based in the United States, the company provides direct-to-consumer insurance coverage.
Colonial Penn's YouTube ads focus on whole life insurance plans, guaranteed acceptance coverage, locking in rates for peace of mind, and managing funeral and final expense costs.
Colonial Penn runs primarily horizontal video ads alongside some vertical Shorts-style videos. The majority of its spots are short, running up to 15 seconds, with some extending up to a minute.
Colonial Penn advertises exclusively in English on YouTube, catering to its audience in the United States.
AdSee has indexed 24 YouTube ads from Colonial Penn, with 46.1M views in total, shown in 4 countries.
Colonial Penn's YouTube ads in the AdSee library ran most often in the United States, Georgia, Puerto Rico and the U.S. Virgin Islands.
AdSee estimates Colonial Penn's YouTube ad spend at $923K – $2.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Colonial Penn.
The most-viewed Colonial Penn ad in the AdSee library is “Colonial Penn — Whole Life Insurance”, with 21.6M views on YouTube.
Colonial Penn's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR05271358910232526849?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.