A red cloth is dramatically pulled away from an oven, revealing a perfectly roasted lamb.

The ad opens with a red cloth being pulled away from an oven, revealing a whole roast lamb. It then shows a close-up of the lamb being basted with juices. The next scene is a lamb sandwich, followed by a platter of sliced roast lamb with salad. The final scene shows a couple laughing and eating sandwiches. The ad ends with the Coles logo.