Yale YouTube Ads & Video Campaigns

#3248 YouTube advertiser by spendDTCUnited KingdomVerify on Google Ads Transparency Center

Yale is a home security brand offering smart door locks, burglar alarms, CCTV cameras, safes, and padlocks. Across 10 markets, its YouTube ads have accumulated 14.8M views across 16 ad creatives. Video campaigns prominently showcase the Yale Linus Smart Lock L2 Lite, smart security systems, and keyless convenience.

Est. total spend
$193K – $475K
All-time, estimated range
Ads indexed
16
Total views
14.8M
Markets
10
Countries the ads ran in

Most-viewed Yale YouTube ads

Top 16 by views · list updated

About Yale

Yale is a home security brand offering smart door locks, burglar alarms, CCTV cameras, safes, padlocks, and key-cutting services. The yalehome.co.uk domain serves residential and commercial customers across the United Kingdom. In the UK, the brand is operated by ASSA ABLOY Ltd, while the global Yale brand traces its history back to 1840 in the United States.

Company
ASSA ABLOY Ltd
Category
Home security and smart locks
Headquarters
United Kingdom
Advertises in
10 countries

Yale YouTube ads — FAQ

Yale is a home security brand operated in the UK by ASSA ABLOY Ltd. Yale advertises home security and smart lock products, including smart door locks, burglar alarms, CCTV cameras, safes, and padlocks.
Yale's YouTube ads primarily focus on the Yale Linus Smart Lock L2 Lite and broader smart security systems. Common themes emphasize keyless convenience, smart control anytime and anywhere, and the slogan "Security Made Simple," alongside seasonal promotions like Black Friday deals.
Yale relies mostly on horizontal video ads, with a small portion using vertical formats. These commercials are typically short spots, running up to 30 seconds.
Yale advertises on YouTube entirely in English, addressing audiences in the United Kingdom.
AdSee has indexed 16 YouTube ads from Yale, with 14.8M views in total, shown in 10 countries.
Yale's YouTube ads in the AdSee library ran most often in the United Kingdom, Myanmar, Tanzania, the United Arab Emirates and Pakistan. In total they were shown in 10 countries.
AdSee estimates Yale's YouTube ad spend at $193K – $475K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Yale.
The most-viewed Yale ad in the AdSee library is “Yale Linus Smart Lock L2 Lite: Keyless Convenience”, with 3.8M views on YouTube.
Yale's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03455192750297710593?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.