Xcel Energy YouTube Ads: Commercials and Video Campaigns

#787 YouTube advertiser by spendLocal ServicesUnited States

Xcel Energy delivers electric power and natural gas to millions of customers across eight US states. Its YouTube advertising spans 40+ ads and 65.3M views across 7 markets, focusing heavily on public safety, wildfire prevention, and community protection.

Est. total spend
$131K – $3.3M
All-time, estimated range
Ads indexed
40
Total views
65.3M
Markets
7
Countries the ads ran in

Most-viewed Xcel Energy YouTube ads

Top 20 by views · list updated

Xcel Energy — Xcel Energy — Downed Power Line Safety (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Downed Power Line Safety

9.4M views
Xcel Energy — Xcel Energy — Contact 811 Before You Dig (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Contact 811 Before You Dig

4.9M views
Xcel Energy — Xcel Energy — Contact 811 Before You Dig (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Contact 811 Before You Dig

4.5M views
Xcel Energy — Xcel Energy — Teaming Up to Protect Communities from Wildfires (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Teaming Up to Protect Communities from Wildfires

4.5M views
Xcel Energy — Xcel Energy — Deploying Advanced Technology for Wildfire Prevention (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Deploying Advanced Technology for Wildfire Prevention

4.4M views
Xcel Energy — Xcel Energy — Our Energy, Your Power (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Our Energy, Your Power

4M views
Xcel Energy — Xcel Energy — Teaming Up to Protect Communities (YouTube video ad)0:58

Xcel Energy

Xcel Energy — Teaming Up to Protect Communities

3.9M views
Xcel Energy — Xcel Energy — Improving Wildfire Response (YouTube video ad)0:53

Xcel Energy

Xcel Energy — Improving Wildfire Response

3.7M views
Xcel Energy — Xcel Energy — Improving Wildfire Response (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Improving Wildfire Response

3M views
Xcel Energy — Xcel Energy — Improving Wildfire Response (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Improving Wildfire Response

2.7M views
Xcel Energy — Xcel Energy — Business Energy Savings (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Business Energy Savings

2.6M views
Xcel Energy — Xcel Energy: Making Energy Efficiency Easier (YouTube video ad)0:30

Xcel Energy

Xcel Energy: Making Energy Efficiency Easier

2.4M views
Xcel Energy — Xcel Energy — Save Energy and Get Bill Credits (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Save Energy and Get Bill Credits

2.1M views
Xcel Energy — Xcel Energy — Teaming Up to Protect Communities from Wildfires (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Teaming Up to Protect Communities from Wildfires

1.6M views
Xcel Energy — Xcel Energy — Deploying Advanced Technology for Wildfire Prevention (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Deploying Advanced Technology for Wildfire Prevention

1.5M views
Xcel Energy — Denver Botanic Gardens & Xcel Energy: Growing a Sustainable Partnership (YouTube video ad)0:30

Xcel Energy

Denver Botanic Gardens & Xcel Energy: Growing a Sustainable Partnership

1.4M views
Xcel Energy — Xcel Energy — Home Squad Visit (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Home Squad Visit

1.3M views
Xcel Energy — Xcel Energy — Powering Rural Communities (YouTube video ad)0:30

Xcel Energy

Xcel Energy — Powering Rural Communities

1.2M views
Xcel Energy — Xcel Energy — Wildfire Prevention (YouTube video ad)0:15

Xcel Energy

Xcel Energy — Wildfire Prevention

1.1M views
Xcel Energy — Xcel Energy — Community Resources and Electric Vehicles (YouTube video ad)0:31

Xcel Energy

Xcel Energy — Community Resources and Electric Vehicles

1.1M views

See all 40 Xcel Energy ads

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About Xcel Energy

Xcel Energy Inc. is a major American electric power and natural gas delivery company headquartered in Minneapolis, Minnesota. Originally founded in 1909, it provides utility services to millions of residential, commercial, and industrial customers across eight Midwestern and Western states. The company operates through four primary utility subsidiaries serving Minnesota, Michigan, Wisconsin, North Dakota, South Dakota, Colorado, Texas, and New Mexico.

Company
Xcel Energy Inc.
Category
Electric and gas utility
Headquarters
United States
Advertises in
7 countries

Xcel Energy YouTube ads — FAQ

Xcel Energy is an American electric power and natural gas delivery utility company based in Minneapolis, Minnesota. It provides utility services to residential, commercial, and industrial customers across eight Midwestern and Western states.
Xcel Energy's YouTube ads focus largely on public safety and community protection. Frequent topics include downed power line precautions, calling 811 before digging, and wildfire prevention, response, and technology.
Xcel Energy relies predominantly on horizontal video ads rather than vertical formats. Most of these campaigns consist of short spots running 30 seconds or less, with a heavy emphasis on 15-second videos.
Xcel Energy produces YouTube ads primarily in English, with a smaller portion of campaigns running in Spanish.
AdSee has indexed 40 YouTube ads from Xcel Energy, with 65.3M views in total, shown in 7 countries.
Xcel Energy's YouTube ads in the AdSee library ran most often in the United States, France, Germany, Mexico and Brazil. In total they were shown in 7 countries.
AdSee estimates Xcel Energy's YouTube ad spend at $131K – $3.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Xcel Energy.
The most-viewed Xcel Energy ad in the AdSee library is “Xcel Energy — Downed Power Line Safety”, with 9.5M views on YouTube.

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.