Close-up of a bowl of sparkling Frosted Flakes cereal.

The ad opens with a close-up of a bowl of Kellogg's Frosted Flakes. The cereal then sparkles. A black and white animation shows Tony the Tiger and a smaller tiger, with text "Céréales Kellogg's FROSTED FLAKES Un vrai r-r-régal!". Then, a scene of children playing hockey behind a fence, with cartoon characters in the foreground. Tony the Tiger, dressed as a cowboy, salutes. The scene shifts to a father and daughter on a couch watching TV, eating cereal. The TV shows the animated Tony the Tiger. The father and daughter interact, and the daughter says "C'est un régal grand-papa". The TV then shows the Frosted Flakes box and the slogan "Un vrai r-r-régal!". The ad ends with a copyright notice.