WhatsApp YouTube ads: video commercials and creatives

#386 YouTube advertiser by spendTelecom InternetUnited StatesVerify on Google Ads Transparency Center

WhatsApp is a global instant messaging and VoIP platform owned by Meta Platforms, enabling users and businesses to share messages, media, and calls. Its YouTube advertising spans 200+ ads and 149M views across 54 markets. The video campaigns highlight messaging features like group chats, sharing moments, and sending large files.

Est. total spend
$297K – $7.4M
All-time, estimated range
Ads indexed
267
Total views
149M
Markets
54
Countries the ads ran in

Most-viewed WhatsApp YouTube ads

Top 20 by views · list updated

See all 267 WhatsApp ads

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About WhatsApp

WhatsApp is a global instant messaging and Voice over IP (VoIP) service owned by Meta Platforms. Founded in 2009 by Jan Koum and Brian Acton, the platform allows users and businesses to send text and voice messages, share media, and make voice or video calls. It operates worldwide across mobile and desktop platforms.

Company
WhatsApp LLC
Category
Instant messaging platform
Headquarters
United States
Advertises in
54 countries

WhatsApp YouTube ads — FAQ

WhatsApp is a global instant messaging and Voice over IP service owned by Meta Platforms. Based in the United States, it provides mobile and desktop applications for sending text and voice messages, sharing media, and making voice or video calls.
WhatsApp's YouTube ads highlight platform features such as group chats, sharing large files, and sharing personal moments with others.
WhatsApp uses an even split of vertical Shorts-style videos and traditional horizontal formats. Most of its video ads range up to 60 seconds in length.
WhatsApp primarily advertises on YouTube in Portuguese and Spanish.
AdSee has indexed 267 YouTube ads from WhatsApp, with 149M views in total, shown in 54 countries.
WhatsApp's YouTube ads in the AdSee library ran most often in Brazil, Mexico, Colombia, Peru and Uruguay. In total they were shown in 54 countries.
AdSee estimates WhatsApp's YouTube ad spend at $297K – $7.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by WhatsApp.
The most-viewed WhatsApp ad in the AdSee library is “Antoja 2 - Gana Increíbles Premios”, with 29.4M views on YouTube.
WhatsApp's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR16534937977164398593?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.