The animated Big Brother Brasil characters and the prominent display of "27GB" and "WHATSAPP INCLUÍDO".

The ad features animated characters from Big Brother Brasil, specifically the Big Boss eye character and another green character. They are positioned above a dark blue rectangle displaying a mobile data plan offer. The background is a repeating pattern of circles and triangles. The ad transitions to show the orange robot character from Big Brother Brasil on the right side of the screen, with text overlayed.