Tía Rosa YouTube Ads and Video Campaigns

#3129 YouTube advertiser by spendRetail EcommerceMexico

Tía Rosa is a Mexican consumer food brand from Grupo Bimbo specializing in packaged sweet breads, pastries, and flour tortillas. With 13 ads and 72.4M views in Mexico, its YouTube advertising highlights staples like Tortillinas, Tartinas, and Madalenas, focusing on classic recipes and homemade flavors.

Est. total spend
$217K – $507K
All-time, estimated range
Ads indexed
13
Total views
72.4M
Markets
1
Countries the ads ran in

Most-viewed Tía Rosa YouTube ads

Top 13 by views · list updated

About Tía Rosa

Tía Rosa is a Mexican consumer food brand specializing in packaged sweet breads, pastries, and wheat flour tortillas such as Tortillinas. Founded in 1974, the brand operates as a major subsidiary line of multinational baking company Grupo Bimbo, S.A.B. de C.V. Its products are distributed across grocery stores, supermarkets, and retail channels throughout Mexico.

Company
Grupo Bimbo, S.A.B. de C.V.
Category
Packaged bakery products
Headquarters
Mexico
Advertises in
1 country

Tía Rosa YouTube ads — FAQ

Tía Rosa is a Mexican consumer food brand owned by Grupo Bimbo that specializes in packaged bakery products, including sweet breads, pastries, and wheat flour tortillas like Tortillinas.
Tía Rosa's YouTube ads center on its bakery lines, highlighting Tortillinas for making quesadillas, along with baked treats such as Tartinas cookies and soft square Madalenas pastries.
Tía Rosa utilizes an even mix of vertical Shorts-style and horizontal videos, with most campaigns running as 16- to 30-second spots.
Tía Rosa advertises exclusively in Spanish, targeting consumers in Mexico where the brand originates.
AdSee has indexed 13 YouTube ads from Tía Rosa, with 72.4M views in total, shown in 1 country.
Tía Rosa's YouTube ads in the AdSee library ran most often in Mexico.
AdSee estimates Tía Rosa's YouTube ad spend at $217K – $507K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Tía Rosa.
The most-viewed Tía Rosa ad in the AdSee library is “Tia Rosa Madalenas - Nuevas Cuadraditas y Suaves”, with 22.5M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.