SVT Play YouTube ads: top video campaigns and examples

#2140 YouTube advertiser by spendEntertainment MediaSwedenVerify on Google Ads Transparency Center

SVT Play is the official video-on-demand and live streaming platform from Sweden's public broadcaster, Sveriges Television. In Sweden, its YouTube advertising features 100+ ads with 34.9M views. Campaigns highlight original public service programming, including shows like Nya Noa Nyman and Så Byggdes Sverige alongside seasonal greetings.

Est. total spend
$384K – $909K
All-time, estimated range
Ads indexed
180
Total views
34.9M
Markets
1
Countries the ads ran in

Most-viewed SVT Play YouTube ads

Top 20 by views · list updated

SVT — SVT Christmas Greeting (YouTube video ad)0:25

SVT

SVT Christmas Greeting

1.2M views
SVT — SÅ BYGGDES SVERIGE - 1925 - 2125 (YouTube video ad)0:06

SVT

SÅ BYGGDES SVERIGE - 1925 - 2125

1.1M views
SVT — Starkast Vinner — Are You Natty? (YouTube video ad)0:28

SVT

Starkast Vinner — Are You Natty?

1M views
SVT — Nya Noa Nyman — Stream on SVT Play (YouTube video ad)0:33

SVT

Nya Noa Nyman — Stream on SVT Play

812K views
SVT — Semester med Garplind (YouTube video ad)0:24

SVT

Semester med Garplind

772.8K views
SVT — Nya NOA NYMAN — Stream on SVT Play (YouTube video ad)0:08

SVT

Nya NOA NYMAN — Stream on SVT Play

675.7K views
SVT — SÅ BYGGDES SVERIGE - Ny serie på SVT Play (YouTube video ad)0:23

SVT

SÅ BYGGDES SVERIGE - Ny serie på SVT Play

658.4K views
SVT — SVT - God Jul (YouTube video ad)0:06

SVT

SVT - God Jul

655.1K views
SVT — Nya Noa Nyman — Stream on SVT Play (YouTube video ad)0:32

SVT

Nya Noa Nyman — Stream on SVT Play

606.7K views
SVT — SÅ BYGGDES SVERIGE - NU PÅ SVT PLAY (YouTube video ad)0:20

SVT

SÅ BYGGDES SVERIGE - NU PÅ SVT PLAY

573.2K views
SVT — Semester med Garplind (YouTube video ad)0:24

SVT

Semester med Garplind

533K views
SVT — SVT - God Jul (YouTube video ad)0:06

SVT

SVT - God Jul

511.6K views
SVT — Semester med Garplind (YouTube video ad)0:36

SVT

Semester med Garplind

494K views
SVT — SVT - Merry Christmas Interview (YouTube video ad)0:25

SVT

SVT - Merry Christmas Interview

475.4K views
SVT — Semester med Garplind — SVT (YouTube video ad)0:36

SVT

Semester med Garplind — SVT

416.9K views
SVT — Nya Noa Nyman — Stream på SVT Play (YouTube video ad)0:08

SVT

Nya Noa Nyman — Stream på SVT Play

411.5K views
SVT — Shaolin Heroes - Ny Serie på SVT Play (YouTube video ad)0:06

SVT

Shaolin Heroes - Ny Serie på SVT Play

402.3K views
SVT — Shaolin Heroes - Premiär 2 Januari (YouTube video ad)0:23

SVT

Shaolin Heroes - Premiär 2 Januari

398.5K views
SVT — Tim, rally och kärlek — Rykten om fusk (YouTube video ad)0:41

SVT

Tim, rally och kärlek — Rykten om fusk

397K views
SVT — Tim, rally & kärlek — A unique diet revealed (YouTube video ad)0:27

SVT

Tim, rally & kärlek — A unique diet revealed

394.7K views

See all 180 SVT Play ads

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About SVT Play

SVT Play is the official video-on-demand and live video streaming platform operated by Sweden's public television broadcaster, Sveriges Television (SVT). Launched in December 2006, the service provides access to news, documentaries, sports, drama series, and original public service programming primarily to audiences in Sweden. The service is owned by Sveriges Television AB, a public limited company funded through Sweden's public service tax.

Company
Sveriges Television AB
Category
Video streaming platform
Headquarters
Sweden
Advertises in
1 country

SVT Play YouTube ads — FAQ

SVT Play is the official video streaming and video-on-demand service from Sveriges Television AB, Sweden's public television broadcaster. It provides Swedish audiences with access to news, documentaries, sports, drama series, and original public service programming.
SVT Play's YouTube ads primarily promote specific shows, series, and documentaries available for streaming, such as "Så byggdes Sverige" and "Nya Noa Nyman." The ads also feature seasonal holiday greetings and highlight original programming.
SVT Play uses a balanced mix of vertical Shorts-style videos and standard horizontal formats. The ads range in length from short spots under 15 seconds to mid-length videos running between 16 and 60 seconds.
SVT Play advertises exclusively in Swedish on YouTube, reflecting its role as Sweden's national public service broadcaster.
AdSee has indexed 180 YouTube ads from SVT Play, with 34.9M views in total, shown in 1 country.
SVT Play's YouTube ads in the AdSee library ran most often in Sweden.
AdSee estimates SVT Play's YouTube ad spend at $384K – $909K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by SVT Play.
The most-viewed SVT Play ad in the AdSee library is “SVT Christmas Greeting”, with 1.3M views on YouTube.
SVT Play's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03662175676787589121?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.