The close-up of Jaafar Jackson as Michael Jackson wearing headphones.

The ad opens with a blurred shot of someone putting on headphones, then transitions to a close-up of Jaafar Jackson as Michael Jackson wearing headphones. It then shows a wide shot of a stadium concert, followed by a performance with smoke effects. Next, Michael Jackson stands on a car surrounded by adoring fans. The ad then shows a large screen displaying Michael Jackson's image, followed by a man speaking. The title card 'WITNESS HIS STORY' appears over a city scene with fans. Another scene shows Michael Jackson speaking, then a bright, hazy hallway. The word 'THE' appears, followed by a shot of a record store with fans outside. The words 'THE MAN' appear, and Michael Jackson is shown in a red jacket. The final sequence shows Michael Jackson performing on a stadium stage, dancing, and then covering his face with his hand as the title 'Michael' appears.