A black Labrador wearing a service dog vest is petted by its owner, with the Purina logo prominently displayed.

The ad opens with a close-up of a black Labrador wearing a purple vest, being petted by a woman with glasses. The Purina logo appears. The scene transitions to a young person in a blue t-shirt and mask petting a golden retriever. Text appears on screen. Another scene shows a brown dog with a red jacket being petted by two people. The Purina logo reappears with text. The final scene shows a young person in a blue t-shirt and mask interacting with a white dog and a golden retriever. The Purina logo and website appear.