Purina YouTube Ads and Video Campaigns

#2847 YouTube advertiser by spendRetail EcommerceBelgiumVerify on Google Ads Transparency Center

Purina Belgium, operated by Nestlé Belgilux NV, supplies dog and cat nutrition lines including Pro Plan, Purina ONE, and Felix. Its YouTube advertising in Belgium spans 20+ ads and 21.8M views. Campaigns frequently focus on pet wellness challenges, veterinary nutrition, and the bond between humans and animals.

Est. total spend
$239K – $588K
All-time, estimated range
Ads indexed
23
Total views
21.8M
Markets
1
Countries the ads ran in

Most-viewed Purina YouTube ads

Top 20 by views · list updated

See all 23 Purina ads

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About Purina

Purina Belgium is the national division of the global pet care brand Purina, operated locally by Nestlé Belgilux NV. The website provides pet nutrition information, care guides, and product catalog details for dog and cat food brands including Pro Plan, Purina ONE, Felix, and Friskies for the Belgian market. Founded originally in 1894 as Ralston Purina, the parent brand became part of Nestlé Purina PetCare following its acquisition by Nestlé in 2001.

Company
Nestlé Belgilux NV
Category
Pet food and pet care
Headquarters
Belgium
Advertises in
1 country

Purina YouTube ads — FAQ

Purina is a pet food and pet care brand operated in Belgium by Nestlé Belgilux NV. The company advertises nutrition and food products for dogs and cats, featuring lines such as Purina ONE, Pro Plan, Felix, and Friskies.
Purina's YouTube ads focus on pet nutrition and care campaigns. Frequent topics include the Purina ONE 3-week challenge, veterinary-developed Pro Plan nutrition, and the bond between humans and pets.
Purina exclusively uses horizontal video ads that run for 15 seconds or less.
Purina advertises on YouTube in French and Dutch, reflecting its audience in Belgium.
AdSee has indexed 23 YouTube ads from Purina, with 21.8M views in total, shown in 1 country.
Purina's YouTube ads in the AdSee library ran most often in Belgium.
AdSee estimates Purina's YouTube ad spend at $239K – $588K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Purina.
The most-viewed Purina ad in the AdSee library is “Robbie Williams: It's Great To Be A Cat!”, with 4.4M views on YouTube.
Purina's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15626949644175540225?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.