Only Curls YouTube Ads: Watch Top Commercials

#2906 YouTube advertiser by spendDTCUnited KingdomVerify on Google Ads Transparency Center

Founded in 2016, London-based Only Curls creates haircare products and accessories specifically designed for naturally curly, wavy, and coily hair. The brand's YouTube advertising spans 9 markets with 30+ video ads and 11.3M views, frequently highlighting step-by-step curly hair routines, frizz transformations, and its Little Curls detangling line.

Est. total spend
$45.4K – $567K
All-time, estimated range
Ads indexed
36
Total views
11.3M
Markets
9
Countries the ads ran in

Most-viewed Only Curls YouTube ads

Top 20 by views · list updated

Only Curls — Only Curls — Curly Hair Routine (YouTube video ad)0:38

Only Curls

Only Curls — Curly Hair Routine

1.5M views
Only Curls — Little Curls Detangling Conditioner for Nourished Curls (YouTube video ad)0:14

Only Curls

Little Curls Detangling Conditioner for Nourished Curls

921K views
Only Curls — Only Curls — Achieve Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Achieve Defined, Hydrated, Bouncy Curls

842.3K views
Only Curls — Only Curls — Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Defined, Hydrated, Bouncy Curls

686.9K views
Only Curls — Only Curls — Achieve Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Achieve Defined, Hydrated, Bouncy Curls

648.8K views
Only Curls — Hair Frizz Transformation (YouTube video ad)0:09

Only Curls

Hair Frizz Transformation

630.2K views
Only Curls — Little Curls — Magic Detangling Spray (YouTube video ad)0:25

Only Curls

Little Curls — Magic Detangling Spray

558.2K views
Only Curls — Only Curls — Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Defined, Hydrated, Bouncy Curls

540.5K views
Only Curls — Teaching a baby to care for their curls (YouTube video ad)0:12

Only Curls

Teaching a baby to care for their curls

431.6K views
Only Curls — Only Curls — Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Defined, Hydrated, Bouncy Curls

410.5K views
Only Curls — Little Curls — Styling Little Curls (YouTube video ad)0:49

Only Curls

Little Curls — Styling Little Curls

402.6K views
Only Curls — Only Curls Black Friday Sale - Up to 30% Off (YouTube video ad)0:15

Only Curls

Only Curls Black Friday Sale - Up to 30% Off

366.7K views
Only Curls — Only Curls — Take the Curl Quiz (YouTube video ad)0:19

Only Curls

Only Curls — Take the Curl Quiz

307.4K views
Only Curls — Only Curls — Enhancing Curl Gel (YouTube video ad)0:21

Only Curls

Only Curls — Enhancing Curl Gel

264.6K views
Only Curls — Only Curls — Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Defined, Hydrated, Bouncy Curls

258.8K views
Only Curls — Only Curls — Achieve Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Achieve Defined, Hydrated, Bouncy Curls

243.3K views
Only Curls — Only Curls — Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Defined, Hydrated, Bouncy Curls

242.8K views
Only Curls — Only Curls Enhancing Curl Gel - Say Goodbye to Frizz (YouTube video ad)0:21

Only Curls

Only Curls Enhancing Curl Gel - Say Goodbye to Frizz

241.9K views
Only Curls — Only Curls — Defined, Hydrated, Bouncy Curls (YouTube video ad)0:33

Only Curls

Only Curls — Defined, Hydrated, Bouncy Curls

235.3K views
Only Curls — Little Curl - Confidence Starts with the Right Curl Care (YouTube video ad)0:12

Only Curls

Little Curl - Confidence Starts with the Right Curl Care

221.7K views

See all 36 Only Curls ads

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About Only Curls

Only Curls is a London-based haircare brand specializing in products and accessories designed specifically for naturally curly, wavy, and coily hair. Founded in 2016 by Lizzie Carter, the company offers hydrating cleansers, conditioners, styling gels, microfibre towels, and satin sleep accessories. The brand sells directly to consumers via its website and mobile app, as well as through select retail partners.

Company
ONLY CURLS LTD
Category
Curly haircare products
Headquarters
United Kingdom
Advertises in
9 countries

Only Curls YouTube ads — FAQ

Only Curls is a London-based haircare brand that advertises products specifically designed for naturally curly, wavy, and coily hair. Its YouTube campaigns feature items such as cleansers, conditioners, styling gels, detangling sprays, and accessories.
YouTube ads from Only Curls focus on routines for achieving defined, hydrated, bouncy curls and tackling frizz. The campaigns also showcase its Little Curls product line, highlighting detangling sprays and conditioners for children.
Only Curls uses a mix of horizontal video ads and vertical Shorts. Most of the brand's video ads are either quick spots lasting up to 15 seconds or mid-length videos running between 31 and 60 seconds.
Only Curls advertises exclusively in English on YouTube, targeting audiences looking for curl-care solutions.
AdSee has indexed 36 YouTube ads from Only Curls, with 11.3M views in total, shown in 9 countries.
Only Curls's YouTube ads in the AdSee library ran most often in the United Kingdom, the United States, Italy, Ireland and Spain. In total they were shown in 9 countries.
AdSee estimates Only Curls's YouTube ad spend at $45.4K – $567K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Only Curls.
The most-viewed Only Curls ad in the AdSee library is “Only Curls — Curly Hair Routine”, with 1.5M views on YouTube.
Only Curls's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR10684543842511749121?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.