A young girl with curly hair smiling and writing at a table with a Christmas tree in the background.

The ad opens with a young girl writing at a table, with a jar of Nutella and some bread. A Christmas tree is in the background. The girl then joins her mother in the kitchen to bake cupcakes. They pour batter into muffin tins, bake them, and then decorate them with Nutella and blueberries. The girl takes the cupcakes to her grandmother, who is at the door. The three of them then sit together, enjoying the cupcakes and hot drinks by the Christmas tree. The ad ends with a shot of the Nutella jar and cupcakes, with text overlay.